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Product Marketing Lead
Posted on 1/17/2023
INACTIVE
Locations
Remote • United States
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Marketing
Sales
Requirements
  • 10+ years work experience including 5 years of experience driving product marketing in a B2B tech environment
  • Experience with fintech, financial services, or blockchain
  • Excellent project management skills and a bias towards action
  • Crystal clear writing and communication skills
  • A love for data-driven decision-making
  • A collaborative nature and ability to drive alignment across stakeholders
Responsibilities
  • Work closely with marketing, product, and business development teams to develop product, marketing, and sales strategies
  • Conduct customer research, segmentation, and journey mapping to understand our target market
  • Evolve our product positioning and messaging
  • Keep your finger on the pulse of the competitive landscape
  • Plan and oversee go-to-market launches of new features
  • Inform creation of content, marketing, and sales collateral to support the customer journey and drive product adoption
Paxos

201-500 employees