Principal National Account Executive
Posted on 10/13/2023
Impossible Foods

501-1,000 employees

Plant-based Meat
Company Overview
Impossible Foods' mission is to make our global food system truly sustainable. The company is developing plant-based alternatives to meat.
Consumer Goods
Social Impact
Food & Agriculture

Company Stage


Total Funding





Redwood City, California

Growth & Insights

6 month growth


1 year growth


2 year growth

United States
Experience Level
Desired Skills
Sales & Account Management
  • 12+ years of experience selling to enterprise foodservice corporations
  • An ability to travel in the US and Canada up to 50% of the time with some nights and weekends required for customer meetings, shows and conventions
  • Demonstrated experience in complex sales environments, demonstrating success in sales that have a major impact on our business, many partners and longer sales cycle (6+ months)
  • Actively pursue, develop and close new foodservice chain accounts (QSR/FSR's, Fast Casual - specifically Top 50 accounts) while achieving goals and quotas
  • Support the strategic plans for penetrating and closing accounts, as well as the ongoing management of those accounts
  • Build relationships with key decision makers at customers across their R&D, Culinary, Marketing, Operations and Procurement, and Senior Leadership
  • Coordinate complex sales with your key internal partners including product management, marketing, communications, insights, finance, legal, manufacturing and supply chain; includes deal term review with C-Level executives
  • Work closely with entire Sales, Marketing and Insights teams on product launches, staff training, in-store sales and promotional tools for your accounts and prospects
  • Manage a dozen of active strategic accounts and ensure continued success and sales velocity
  • Be responsible for account list P&L and legal contracts - you will handle pricing and operator trade, guide promotional spend in coordination with your marketing partner, and will be responsible for negotiating preferential deal terms for Impossible Foods
  • Use various sales tools (such as and provide regular reports to senior managers
Desired Qualifications
  • Strong analytical skills demonstrated by previous experience utilizing systems for tracking sales, determining value of deals, and developing data-driven strategies
  • Outstanding oral and written communication skills, particularly with negotiation, deal creation and presentation skills
  • Structured and organized problem solver who can drive projects to completion with minimal direction; attention to detail and ability to deep-dive when necessary; must be able to lead Senior/C-Level relationships and meetings with little oversight
  • An ability to thrive in an entrepreneurial, high-energy, and cross-functional environment - changing the world takes grit