INACTIVE
Full-Time
Field Marketing – Senior Manager
Cloud computing services for pharmaceutical companies.
Senior
London, UK
Required Skills
Sales
Salesforce
Marketing
Requirements
- 5+ years experience in field marketing and demand generation, Enterprise Software / B2B Tech
- 1+ years as a people manager. A passion for leading teams and a proven track record of mentoring and retaining marketing talent
- Proven ability to build relationships and collaborate across a number of stakeholders including sales, subject matter experts, services, and product marketing
- Experience in building and executing go-to-market plans and integrated marketing programs by country or region
- Strong project management skills, and the ability to multitask in a dynamic and fast-paced environment
- Excellent oral and written communication skills
- Team player with a positive attitude and a strong sense of ownership
- Self-motivated, innovative, collaborative, multi-tasker, creative, and analytical
Responsibilities
- Lead a team of two people (indirect reports) who are responsible for delivering on key areas of the marketing plan you'll lead, with the focus on team growth & development
- Own strategy, development, and execution of targeted marketing programs that include but are not limited to demand generation campaigns/nurtures, field events, user events, industry events/tradeshows, webinars, digital, and PR
- Oversee and drive demand generation and field marketing plans to support revenue objectives of growing existing base and acquiring new customers
- Oversee customer retention programme and mentor a junior member of the team to deliver on this with excellence
- Work cross-functionally with product, strategy, sales, customer success, and other teams to develop and execute go-to-market programs
- Craft account-level marketing plans for top strategic accounts
- Understand complex buying/selling processes involving multiple decision-makers for pharma/life sciences purchasing
- Develop a deep understanding of our target audiences, our solutions and value propositions
- Track and measure all marketing programs and optimize resources against objectives and budget
Desired Qualifications
- Experience with Salesforce.com and Pardot
- Life sciences or SaaS experience is a plus
Veep's mission is to help R&D, quality, and regulatory teams eliminate inefficiencies and bring high-quality, safe, sustainable products to market without compromising quality. The company builds cloud-based tools for pharmaceutical research.
Company Stage
IPO
Total Funding
$224M
Headquarters
Pleasanton, California
Founded
2007
Growth & Insights
Headcount
6 month growth
↑ 4%1 year growth
↑ 22%2 year growth
↑ 39%Benefits
Parental leave
PTO
Free food
Health, dental, & vision insurance
Gym membership reimbursement
INACTIVE