Full-Time

Senior Brand Manager

Marketing, Oscar Mayer Cold Cuts

Posted on 1/13/2025

Kraft Heinz

Kraft Heinz

10,001+ employees

Produces and distributes food and beverages

Compensation Overview

$137.4k - $171.7kAnnually

+ Bonus

Senior

Chicago, IL, USA

The job is based in Chicago, and there is no mention of remote work or hybrid arrangements.

Category
Brand & Creative Marketing
Growth & Marketing
Required Skills
Branding/Brand Strategy
Marketing
Business Analytics
Requirements
  • 5+ years’ experience in marketing for an established or startup CPG company
  • Bachelor’s degree in Marketing, Business or related field required
  • MBA preferred
  • Operates with a sense of urgency
  • Strategic leadership and drive for results
  • Advanced interpersonal and communication skills
  • Strategic capability and experience in marketing plan development; situation assessment, strategy and tactical plan development
  • Has entrepreneurial spirit and is comfortable navigating the unknown
  • Experience in cross-functional team management
  • Ability to handle simultaneous projects and deliver on timelines
Responsibilities
  • Delivering an annual and long-term brand strategy and financial operating plan specifically for Oscar Mayer Cold Cuts
  • Coaching and developing 2 direct reports
  • Bring growth mindset to the development and delivery of both annual and long-term brand strategy and financial operating plan
  • Leverage consumption & business analytics to inform action plans that drive key business targets
  • Lead cross-functional team that includes finance, sales, R&D, operations, shopper marketing / communications, and consumer insights
  • Oversee tactical execution of budget, demand forecasting, sales/category stories, and various commercialization efforts for portfolio
  • Manage senior leader discussions with platform general manager and business unit President during monthly business reviews and strategic shareouts

Kraft Heinz produces a wide range of food and beverage products, including condiments, sauces, cheese, dairy, meals, meats, refreshment beverages, and coffee. Their products are designed for various eating occasions, whether at home, in restaurants, or on the go. The company operates by selling these products through retail stores, online platforms, and foodservice establishments, catering to both individual consumers and large-scale food service providers. What sets Kraft Heinz apart from its competitors is its extensive portfolio of iconic brands, with eight brands generating over $1 billion in annual sales, and its commitment to quality, taste, and nutrition. The goal of Kraft Heinz is to drive performance and transform the food industry through innovation and efficiency, while maintaining a trusted reputation among consumers worldwide.

Company Size

10,001+

Company Stage

IPO

Headquarters

Pittsburgh, Pennsylvania

Founded

1869

Simplify Jobs

Simplify's Take

What believers are saying

  • Plant-based food innovation offers growth opportunities for Kraft Heinz's product lines.
  • E-commerce and direct-to-consumer channels can enhance Kraft Heinz's online presence.
  • Sustainability initiatives with partners like Burger King can boost Kraft Heinz's brand image.

What critics are saying

  • Regulatory challenges may arise from entering the alcohol market with Crystal Light Vodka.
  • Selling the Plasmon brand could reduce Kraft Heinz's market share in infant food.
  • Departure of key executives may impact strategic accounts and growth channels.

What makes Kraft Heinz unique

  • Kraft Heinz's iconic brands generate over $1 billion in annual sales each.
  • The company has a diversified portfolio across condiments, sauces, and ready-to-drink cocktails.
  • Kraft Heinz's commitment to quality and nutrition earns it a trusted global reputation.

Help us improve and share your feedback! Did you find this helpful?

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

401(k) Retirement Plan

401(k) Company Match

Paid Vacation

Paid Sick Leave

Paid Holidays

Flexible Work Hours

Hybrid Work Options

Parental Leave

Wellness Program

Mental Health Support

Professional Development Budget

Employee Discounts

Company News

Hard Seltzer News
Mar 7th, 2025
Kraft Heinz Shakes Up Beverage Industry with Crystal Light Vodka Refreshers

Kraft Heinz has officially entered the alcohol market with the launch of Crystal Light Vodka Refreshers, a new line of low-calorie, ready-to-drink cocktails.

Food Processing
Mar 5th, 2025
Hershey Appoints Chief Customer Officer to Lead U.S. Confection Sales Team

Menyhart joins the company from Kraft Heinz, where she spent more than four years, most recently serving as area vice president (SVP), Strategic Accounts & Growth Channels, according to her LinkedIn profile.

Food Business Africa
Mar 1st, 2025
Kraft Heinz strengthens portfolio with launch of new line of condiments

Kraft Heinz strengthens portfolio with launch of new line of condiments.

Business News Today
Feb 26th, 2025
Heinz expands beyond ketchup with globally inspired Flavor Tour sauces

Kraft Heinz Company is making a bold move beyond its signature ketchup with the launch of its Flavor Tour collection - three globally inspired sauces designed to cater to evolving consumer preferences.

Investing.com
Feb 18th, 2025
Kraft Heinz aims to sell its baby food brand Plasmon, sources say

MILAN (Reuters) - Global packaged food group Kraft Heinz (NASDAQ:KHC) is working with investment bank Houlihan Lokey (NYSE:HLI) to sell its Italy-based infant food product brand Plasmon, two sources close to the matter said on Tuesday.

INACTIVE