Full-Time

Alliance Marketing Manager

Confirmed live in the last 24 hours

Wasabi Technologies

Wasabi Technologies

201-500 employees

Cloud storage service for data management

Data & Analytics
Enterprise Software

Senior

Boston, MA, USA

Hybrid role with occasional in-office meetings.

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Communications
Salesforce
Marketing
Asana
Requirements
  • 5-7 years of marketing, communications, channel and alliances experience.
  • Embody Wasabi’s core values of H.O.T, humility, ownership and togetherness.
  • Ability to understand and leverage Technology Alliance Partner solutions to educate and enable channel sales teams and create pull-through demand.
  • Strong relationship building skills to work with external key Alliances.
  • Experience in technology industry with SaaS, storage, infrastructure, cloud or data protection and security a plus.
  • Ability to multitask, prioritize, and manage time effectively with outstanding attention to detail is a must.
  • Comfortable with a fast-paced remote working environment, so working independently to meet deadlines is important.
  • Ability to deal with ambiguity and be flexible to work in a rapidly changing environment and adapt to various business needs and evolving priorities in the partner ecosystem.
  • Familiarity with project management tools (Asana) and CRM (Salesforce) a plus.
  • Be a team player and fun to work with is a must!
Responsibilities
  • Work closely with key alliances to build relationship, joint positioning, and co-marketing plans.
  • Work closely with marketing, business development and channel sales stakeholders to prioritize partner strategy and facilitate recruitment, onboarding, channel engagement and marketing strategy.
  • Marketing content and support for onboarding, launch and sales enablement globally.
  • Understand the customer journey and discover new opportunities to increase reach to new customers through our channels in support of our global channel marketing team.
  • Create, execute and report on joint marketing plans with key partners that include activities such as events, training, webinars and content creation including blogs, social media posts, case studies, solution briefs and other key assets.
  • Develop and maintain core Alliance documents including messaging guides, customer presentations, and solution briefs.
  • Set goals and objectives and report quarterly on joint campaign metrics and ROI.
  • Communicate Wasabi value propositions at sponsored engagements, meetings and events.
  • Other related projects and programs as needed.

Wasabi Technologies offers cloud storage services that help businesses store and manage their data efficiently. Their main product, the Wasabi Surveillance Cloud, enhances on-premises video surveillance systems by providing unlimited, secure, and affordable storage without the need for costly upgrades. Wasabi stands out by offering storage at a fraction of the cost of competitors like AWS S3, with faster speeds and a simple pricing model that has no hidden fees. The goal is to deliver cost-effective storage solutions that improve data management for businesses.

Company Stage

Series D

Total Funding

$317.8M

Headquarters

Boston, Massachusetts

Founded

2017

Growth & Insights
Headcount

6 month growth

10%

1 year growth

26%

2 year growth

71%
Simplify Jobs

Simplify's Take

What believers are saying

  • Strategic partnerships with companies like Dell and Retelit expand Wasabi's market reach and enhance its service offerings.
  • The company's cost-effective and high-speed storage solutions make it an attractive option for businesses looking to reduce expenses while maintaining performance.
  • Wasabi's global expansion, including new storage regions in Italy and India, indicates strong growth potential and market penetration.

What critics are saying

  • The cloud storage market is highly competitive, with major players like AWS and Google Cloud posing significant threats.
  • Dependence on strategic partnerships for market expansion could be risky if these partnerships fail or underperform.

What makes Wasabi Technologies unique

  • Wasabi offers cloud storage at 1/5 the cost of AWS S3, providing a significant cost advantage over competitors.
  • The company's storage solutions are 100% compatible with AWS S3 and IAM APIs, making it an easy drop-in replacement for existing cloud storage setups.
  • Wasabi's focus on hybrid cloud storage for video surveillance systems addresses a niche market that many competitors overlook.

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