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Monetization Strategy Director
Posted on 7/4/2022
INACTIVE
Locations
Chicago, IL, USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Customer Service
Management
Marketing
Research
Sales
Requirements
  • 10+ years of experience in enterprise technology industry and/or 6+ years in Management consulting across strategic planning, pricing, and/or product strategy and management with specific experience in packaging and pricing for software businesses
  • Experience with synthesizing large data sets and applying optimization models for insights
  • Experience running pricing research including conjoint and other direct pricing studies
  • Strong understanding of value-based pricing theories and analytical methodologies
  • Bachelor degree preferred in business, statistics, economics, or other quantitative disciplines
  • Master in above disciplines or MBA degree strongly preferred
Responsibilities
  • Work with product management, operations, marketing, sales, and finance to effectively monetize new and current offerings within the Customer Service and Industry Workflows BU
  • Gather market insights and drivers to inform field and BU views
  • Drive quantitative pricing & customer research, including conjoint studies, economic value drivers and customer value perception interviews
  • Define product metering, license entitlement, and compliance policy and drive all associated business requirements for subscription management enablement
  • Identify and execute new packaging, bundling opportunities, and pricing models to simplify sales motion and increase platform penetration
  • Support the Customer Service and Industry Workflow BU teams as needed on customer elasticity, competition, customer segmentation and broader market factors to help support the go-to-market pricing strategy
  • Define, track and measure pricing KPIs, defining actionable decision insights on pricing performance, implement continuous pricing optimization plan and drive this process
ServiceNow

10,001+ employees

Digital workflows
Company Overview
ServiceNow provides cloud-based solutions that define, structure, manage, and automate services for enterprise operations.