Full-Time

Senior Marketing Manager

Life Sciences

Posted on 4/30/2024

PatientPoint

PatientPoint

501-1,000 employees

Provides patient engagement platforms for healthcare


Senior

Cincinnati, OH, USA

Required Skills
Sales
Salesforce
Marketing
Requirements
  • 7+ years of direct experience in marketing within a healthcare or life sciences setting
  • Bachelor’s degree in Marketing, Business Administration or related field
  • Expertise in digital marketing channels and tactics
  • Expertise in product marketing strategy and execution
  • Highly developed training, presentation, and written communication skills
  • High adaptability and flexibility
  • Excellent communication, collaboration, and interpersonal skills
  • Experience with Salesforce and/or Pardot a plus
Responsibilities
  • Develop and execute demand generation programs to drive leads and sales pipeline growth
  • Collaborate with product, sales, and other cross-functional teams to develop integrated marketing campaigns and programs
  • Develop and execute marketing campaigns, programs, and supporting content used in both online/digital and offline environments
  • Articulate the value proposition of products, capture features and benefits, and translate these details into compelling messaging and content
  • Enable sales with relevant marketing materials, including sell sheets, presentation decks, email templates, and training
  • Communicate with and educate sales team regarding new and planned marketing activities
  • Track and analyze marketing performance metrics and optimize programs accordingly

Join a company that truly impacts the healthcare sector by enhancing interactions between doctors and patients. PatientPoint leverages advanced technology to tailor health experiences across various care settings, positively affecting around 750 million patient visits each year. Working here offers the chance to be part of a supportive team dedicated to improving healthcare delivery and patient outcomes through innovative remote care management technologies.

Company Stage

Series C

Total Funding

$140M

Headquarters

Cincinnati, Ohio

Founded

1987

Growth & Insights
Headcount

6 month growth

3%

1 year growth

12%

2 year growth

41%