What you’ll do:

• Own and develop ad-hoc rider communications and campaigns partnering with local operators, government relations, brand and other key cross-functional stakeholders. 
• Identify common use cases for rider communications and develop, audit and maintain our library of communications playbooks.
• Develop and maintain best practices and guidelines for owned CRM channels, and advocate for this with cross-functional partners.
• Own, maintain and proactively ideate on monthly Lifecycle & Rider Communications calendar for all markets and rider cohorts.
• Collaborate cross-functionally on initiatives including rider education campaigns with local operators and government relations, new product features with product, campaign and ad-hoc analysis with data science, rider insights and feedback loops with customer experience and awareness campaigns with brand marketing. 
• Monitor campaign performance and share key findings with stakeholders and Rider Growth team members.
• Identify opportunities for A/B testing within rider communications campaigns including copy, content, creative, audiences and timing.

About you:

• 2-3+ years experience and a proven track record in delivering sophisticated and impactful communications and consumer lifecycle campaigns from inception to implementation.
• Fluent in English; knowledge of additional languages is a plus.
• Strong written and oral communication skills with exceptional attention to detail.
• Strong time management skills and the ability to balance multiple priorities simultaneously. 
• Strong cross-functional collaboration skills and ability to manage stakeholders’ expectations by communicating promptly and proactively. 
• Experience in analysing campaign performance and mapping customer journeys using tools such as Tableau, Amplitude, Braze and Snowflake. 
• Strategic thinker with a practical approach, willing to take a hands-on role when necessary.


Preferred Experience:
• Experience working in a remote environment with diverse cultures and time zones.
• Relevant consumer-facing mobile app, transportation or start-up experience preferred.