Strategic Account Manager

Job Description

The Strategic Account Manager is the principal representative of RRD responsible for understanding and representing the products, services, and solutions it provides to clients. A Strategic Account Manager is responsible for maintaining relationships and promoting sales in creative and effective ways through a
consultative process with clients. The position requires product knowledge, an understanding of industry trends,
and ability to develop strategic plans with a high level of planning and foresight to maximize sales and revenue
from existing clients as well as new clients and prospects.

Key Responsibilities:
Maintain and grow customer accounts optimizing revenue opportunities: 75%

• Act as a trusted business partner, build meaningful value-add relationships
• Build successful relationships with senior level clients and decision makers
• Ensure tactical and flawless implementation of programs
• Point of client contact for problem solving
• Develop and cultivate new business opportunities with the client
• Develop strategic advertising ideas / programs
• Participate in account strategy sessions.

Client interaction includes:

• Engage with decision makers
• Lead with client solutions, understanding their end goal, provide integrated product solutions
• Using data, research and insights to maintain and grow revenue opportunities
• Understanding of how Customers’ consumer marketing, advertising and trade/sales dollars are
• being spent to include: Competing for and securing every order or reporting it as competitive
• activity; create cross-selling and up-selling opportunities.
• Sell product mix (integrated solutions) as appropriate to ensure successful campaigns
• Engage internal sales product experts and support teams, to sell an omni-channel solution

Research, tailor and teach commercial insights to clients

• Obtain and understand Customers’ marketing and advertising requirements and objectives
• Create demand for all RRD Products, Services and Solutions
• Negotiate contracts; engaging internal resources as needed

Exceed revenue goals and be proactive in driving revenue 10%

• Create a compelling story/vision for the customer challenging their marketing strategy
• Propose omni-channel solutions that will fulfill the clients goals

Engage internal experts to provide expertise on products as needed

• Acquire and sell to close accounts with varying complexity levels

Provide accurate and timely reports and forecasting as required by the Company. 15%
 

Qualifications

Education & Knowledge

• Bachelor’s degree preferably in the fields of Business, Marketing, or Communications; or equivalent
• combination of education and experience
• Working knowledge of Microsoft Office

Experience / Skills and Competencies:

• 5+ years of successful (proven) outside sales and/or account management experience.
• 5+ years experience in developing and maintaining successful client relationships
• Media experience is highly preferred
• Use of data and insights as a solution selling tool.
•  Ability to determine and resolve issues and implications.
• Exercises independent judgment in methods, techniques and evaluation criteria for obtaining results.
• Ability to educate and influence stakeholders/audiences resulting in closed/won business.
• Excellent written and oral communication skills.
• Ability to manage multiple clients while seeking organic growth opportunities.
• Proficiency in Microsoft Office and CRM software, with aptitude to learn system

Communication & Contacts (Internal/External):

• Communication with clients and internal co-workers – all levels of management, business leadership,
• customers, suppliers and other internal/external entities as required

Decision Making Scope:

• Ability to make out-of-box recommendations to clients and areas that support sales (ie: targeting,
• marketing and pricing)
• Requires broad conceptual judgment and ability to deal with complex factors

Other:

• Travel required. Perform additional responsibilities as assigned

Additional Information

This role is salary plus incentive program eligible and the current RRD salary range is $50,000 to
$150,000 per year. The salary range may be adjusted based on the applicable geographic location of the
hired employee, and the range may change in the future. At RRD, it is not typical for an individual to be
hired at or near the top of the range for their role and compensation decisions may vary based upon, but
not limited to education, skills, experience, proficiency, performance, shift and location. RRD’s benefit
offerings include medical, dental, and vision coverage, paid time off, disability insurance, 401(k) with
company match, life insurance and other voluntary supplemental insurance coverages, plus parental
leave, adoption assistance, tuition assistance and employer/partner discounts...

All your information will be kept confidential according to EEO guidelines.

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All employment offers are contingent upon the successful completion of both a pre-employment background and drug screen.

RRD is an Equal Opportunity Employer, including disability/veterans