Email Marketing Manager

The opportunity

We’re looking for an Email Marketing Manager to lead the strategy, execution, and growth of our email programs across a portfolio of high-impact newsletters and media brands. This role sits at the intersection of audience development, acquisition strategy, brand building, and revenue growth. You’ll come on board to help oversee the full lifecycle of our email marketing—from attracting and onboarding new subscribers to deepening engagement and supporting monetization through newsletter sales. As a senior member of the marketing team, you'll collaborate with executives, guide junior team members, and partner with content, social, paid, and sales teams to turn email into a high-performance channel for growth and storytelling. This is a high-visibility, strategic role for a marketing leader who thrives in both creative storytelling and performance optimization. 

Location: United States

What you’ll do

• Own and evolve the overarching email marketing strategy across multiple newsletters and brands.
• Drive subscriber growth and retention through acquisition, engagement, and lifecycle initiatives.
• Set and track KPIs across the email funnel to identify trends and optimize performance.
• Collaborate with leadership to align email strategy with business goals like monetization and brand expansion.
• Oversee campaign execution across the full lifecycle—from onboarding to win-back flows.
• Refine segmentation and targeting through A/B testing, behavioral data, and performance insights.
• Maintain brand integrity by ensuring campaigns meet editorial, voice, and design standards.
• Manage calendars and workflows to synchronize email efforts with editorial, social, and promo schedules.
• Lead cross-functional collaboration to create integrated, omnichannel campaign strategies.
• Mentor and manage team members, providing structure, support, and performance feedback.
  
  

Who you are

• 4+ years of experience in email marketing, lifecycle marketing, or newsletter publishing, with a track record of growing audiences and driving measurable impact.
• Strategic leader and executor, skilled at managing cross-functional initiatives, presenting to stakeholders, and aligning email programs with broader business goals.
• Expertise in marketing platforms such as Mailchimp, HubSpot, Marketo, or Sailthru, with deep fluency in segmentation, automation, and behavioral targeting.
• Strong editorial instincts, with proven ability to craft compelling copy, shape narrative flow, and optimize CTAs for engagement and conversions.
• Well-versed in audience development and email-driven brand building, including experience with community engagement, sponsorship workflows, and monetization strategies.
• Data- and growth-minded, comfortable using tools like Google Analytics or Looker, and familiar with CDPs, CRM integrations, and emerging paid platforms like Reddit.

What we offer you

• Career Growth: Advance with mentorship programs, leadership academies, and opportunities to shape company culture and DEI initiatives.
• Flex Fridays: Adjust your 40-hour week to enjoy a full or half day off on Fridays.
• Remote-First Culture: Work from the comfort of your home.
• Flexible PTO: Take the time you need, when you need it.
• Health Coverage: Medical, dental, and vision plans for you and your family.
• Insurance Protection: Life, AD&D, Short-Term, and Long-Term Disability coverage.
• 401K with Match: Secure your future with our company-matched retirement savings.
• Paid Parental Leave: Support for new parents during life’s special moments.
• Wellness Perks: Access Headspace and enjoy monthly fitness reimbursements.
• Pet Insurance: Care for your furry family members.
• Speaker Series Bonus: Present in our monthly speaker series and earn a bonus.
• Book Reimbursement: Get up to 12 books reimbursed per year to fuel your learning.
• Bucket List Benefit: Celebrate milestones with annual contributions toward your dream adventures after 3 years.
• In-Office Perks: Enjoy catered lunches for our in-office team.

#LI-Remote

Work authorization

Employer work visa sponsorship and support are not provided for this role. Applicants must be currently authorized to work in the United States at hire in an employer approved US state and must maintain authorization to work in the United States throughout their employment with our company.