Full-Time

Marketing Science Lead

Posted on 2/4/2025

Snap

Snap

5,001-10,000 employees

Social media platform with augmented reality features

VR & AR
Consumer Software

Compensation Overview

$133k - $235kAnnually

+ Equity (RSUs)

Senior

Company Historically Provides H1B Sponsorship

Los Angeles, CA, USA

Team members are expected to work in the office at least 4+ days per week.

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
SAS
Data Science
R
SQL
Data Analysis

You match the following Snap's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • Ability to structure and conduct analyses to generate insight and recommendations
  • Clear and concise communication; comfortable with presenting insights and recommendations to senior stakeholders
  • Understanding of measurement concepts, solutions, and underlying statistical fundamentals leveraged in the ads efficacy and measurement ecosystem
  • Subject matter expertise in at least one of the following areas; conversion lift, brand lift, or econometrics modeling
  • Understanding of applied statistics including sampling approaches, causal modeling, time series analysis, and data-mining techniques
  • Proficiency with advanced analytical tools (e.g. SQL, R, SAS)
  • Access, analyze, interpret, and communicate ads performance insights using a wide range of standard data science tooling
  • Understanding of the vertical needs and ability to creatively apply measurement solutions and insights in a way that improves advertiser performance and the value-proposition of Snap
  • A strong understanding of Snapchat and the digital advertising and measurement ecosystem
  • Bachelor’s degree in a quantitative or business field or equivalent years of experience
  • 5+ years of advanced analytics and measurement experience within a technology company, media agency, consulting firm, advertiser, or research company
  • Experience with ads measurement
Responsibilities
  • Be the primary driver of performance improvement across some of our top advertisers through a mix of learning-agenda strategies, experimental design, causal analytics, and ads efficacy solution prototyping
  • Lead measurement, research, and learning plans for key clients in support of their media objectives and the long-term growth of the partnership
  • Develop a strategy, prioritization, and roadmap for ads measurement and insights product for your industry or verticals
  • Work closely with Product and R&D teams to identify, prototype and scale new solutions or capabilities for the broader Marketing Science team
  • Lead the scoping and development of custom multi-study meta analysis in partnership with Data Science and R&D to understand the relative impact of different marketing strategies across digital platforms and media
  • Build measurement capability and advocacy across your vertical and with cross-functional partners
Desired Qualifications
  • Advanced degree in business, math, economics, engineering or a related field
  • Direct work experience with top performance or brand advertisers
  • Experience with ads measurement for one or more of the following verticals: ecommerce, technology, entertainment, travel, telco, or finance
  • Experience building and influencing client or partner relationships
  • Experience with team or peer leadership and development

Snap Inc. focuses on enhancing communication and self-expression through technology, primarily in the social media and augmented reality (AR) sectors. Its main product, Snapchat, is a multimedia messaging app that allows users to send photos and videos that disappear after being viewed, along with features like Stories and Discover for sharing content. Additionally, Snap Inc. offers Spectacles, smart glasses that capture video and photos from the user's perspective, integrating with Snapchat. This company targets a young audience, particularly teenagers and young adults, while also providing advertising opportunities for businesses to reach this demographic. Snap Inc. differentiates itself from competitors like Facebook and Instagram by emphasizing self-expression and real-time sharing. Its primary goal is to reinvent the camera and improve the way people communicate and interact with the world.

Company Stage

IPO

Total Funding

$2.6B

Headquarters

Santa Monica, California

Founded

2011

Growth & Insights
Headcount

6 month growth

2%

1 year growth

3%

2 year growth

1%
Simplify Jobs

Simplify's Take

What believers are saying

  • Snapchat's new monetization program could boost user engagement and ad revenue.
  • Partnership with BCG provides insights to tailor strategies for Gen Z in India.
  • Snap's AR integration in fashion events opens new revenue streams and partnerships.

What critics are saying

  • Intense competition in smart glasses market may impact Snap's market share.
  • Focus on Indian market may pose risks if growth doesn't meet expectations.
  • New monetization program could increase costs and face backlash from creators.

What makes Snap unique

  • Snapchat's ephemeral messaging sets it apart from traditional social media platforms.
  • Snap's Spectacles offer unique first-person perspective content creation.
  • Snap's AR technology enhances user engagement with interactive experiences.

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Benefits

Paid maternity, paternity, and family caregiver leave

Adoption, surrogacy, infertility, and fertility preservation benefits

Backup child care coverage, caregiver assistance, and digital maternity care support

Short-term disability, long-term disability, life insurance, and AD&D insurance

Comprehensive medical coverage

Dental coverage, including orthodontia benefits

Vision coverage, including LASIK benefits

Gym perks and discounts

Team fitness classes, hikes, and races

Sports leagues

Cooking and nutritional workshops

Generous time off and leave programs

Emotional and mental health support programs and apps

Social gatherings, team outings, and volunteering programs

401(k) plan

Compensation packages that let you share in Snap’s long-term success!

INACTIVE