Full-Time

Brand Marketing Associate

Confirmed live in the last 24 hours

CarGurus

CarGurus

1,001-5,000 employees

Online marketplace for buying and selling cars

No salary listed

Entry, Junior

Boston, MA, USA

Hybrid

Flexible hybrid model; specific in-office days not mentioned.

Category
Brand & Creative Marketing
Growth & Marketing
Required Skills
Inventory Management
Looker
Data Analysis
Excel/Numbers/Sheets
Google Analytics
Requirements
  • 0-2 years experience with interest in brand marketing or marketing operations.
  • High level of organization and accountability, with the ability to effectively manage time and competing priorities.
  • Excellent persuasive communication skills: written, verbal, and presentation.
  • Demonstrated analytical skills with ability to generate business insights from diverse data sources.
  • Working knowledge of various data analysis and reporting tools and comfort in getting up to speed on new tools (e.g. Google Analytics, Looker, Excel/Google Sheets or similar tools).
Responsibilities
  • Collaborate with cross-functional teams on critical business initiatives, including brand positioning, campaign development, media strategy, events, and promotional materials.
  • Assist in the development and execution of integrated brand campaigns in the US, Canada, and UK. Manage timelines, provide creative feedback, and facilitate communication across internal and external teams.
  • Partner with the marketing analytics team and CG sales team to analyze campaign or event performance and identify optimization opportunities.
  • Oversee our dealer swag program from end to end; oversee sourcing, design, inventory management, distribution, and tracking.
  • Manage the CarGurus asset library including photos, videos to ensure that materials have proper licensing and are easily accessible and utilized across teams.
  • Monitor industry trends to identify growth opportunities.
  • Analyze survey results to provide insights on brand health and customer perception.

CarGurus is an online marketplace that connects buyers and sellers of new and used cars, primarily in the United States, with additional operations in Canada, the United Kingdom, and Germany. The platform allows users to search for vehicles, compare prices, and read reviews, utilizing advanced algorithms to rank listings based on price, dealer reputation, and vehicle history. This data-driven approach provides transparency, helping users find the best deals and setting CarGurus apart from traditional car buying methods. The company generates revenue mainly through subscription fees charged to dealerships for listing their inventory, along with advertising services and value-added offerings like financing options and vehicle history reports. In a competitive market with other players like AutoTrader and Cars.com, CarGurus distinguishes itself through its focus on data transparency and a user-friendly interface, aiming to be a leading platform for car transactions.

Company Size

1,001-5,000

Company Stage

IPO

Headquarters

Cambridge, Massachusetts

Founded

2006

Simplify Jobs

Simplify's Take

What believers are saying

  • Digital Deal tool adoption grew 150% year-over-year, enhancing customer satisfaction.
  • Recent website redesign and app updates drive 30% of leads through mobile.
  • Partnership with Drew Brees boosts brand visibility and consumer engagement.

What critics are saying

  • CFO Elisa Palazzo's departure in March 2025 may cause financial management instability.
  • Increased competition from Carvana, showing strong growth and market presence.
  • Focus on affordability may pressure profit margins if pricing strategies need adjustment.

What makes CarGurus unique

  • CarGurus uses proprietary algorithms for transparent car pricing and dealer reputation analysis.
  • The platform offers a unique Digital Deal tool for online car buying and financing.
  • CarGurus' international presence includes the U.S., Canada, the UK, and Germany.

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Benefits

Company Equity

Hybrid Work Options

Flexible Work Hours

Paid Vacation

Meal Benefits

Commuter Benefits

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

-1%

2 year growth

-1%
AIM Group
Jun 9th, 2025
CarGurus launches conversational search

CarGurus, the No. 1 visited autos site in the U.S., has released a conversation search experience based on GenAI.

The Manila Times
May 6th, 2025
CarGurus to Present at the J.P. Morgan 53rd Annual Global Technology, Media and Communications Conference

CarGurus to present at the J.P. Morgan 53rd Annual Global Technology, Media and Communications Conference.

Yahoo Finance
Mar 10th, 2025
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Leaning into the bear narrative on Tesla (TSLA). UBS analyst Joseph Spak reiterated his 12-month Sell rating on Tesla shares on Monday, voicing considerable concern on the near-term demand outlook for the Model 3 and Model Y. He slashed his price target on Tesla to $225 from $259. The consensus price target on the Street is $239, according to Yahoo Finance data. The stock tanked 8% to $242 in early trading alongside a broader hit to markets due to tariff concerns. NasdaqGS - Delayed Quote • USD As of 12:28:59 PM EDT

TipRanks
Feb 24th, 2025
CarGurus Announces CFO Departure and Leadership Shift

Elisa Palazzo will step down as CFO of CarGurus on March 7, 2025.

PYMNTS
Feb 21st, 2025
Carvana And Cargurus Leverage Ai To Drive Digital Transformation In Car Sales

Consumer preferences are moving toward digital experiences in the online car marketplace, and Carvana and CarGurus are leveraging technology and artificial intelligence (AI) to improve the buying process. Both companies reported strong performances in 2024, using digital tools to optimize customer engagement and refine their business models, though each has faced distinct challenges along the way. Carvana’s Strategic Growth Drivers and AI Investment. Carvana recorded a 33% year-over-year increase in retail units sold (416,348) and saw its revenue rise 27%, to $13.67 billion. According to the company’s Q4 shareholder letter, Carvana has three main growth drivers: continuously improving its customer offering; increasing awareness, understanding and trust of the brand; and increasing inventory selection and other benefits of scale