Full-Time

Product Marketing Manager

Posted on 4/11/2024

Framework

Framework

51-200 employees

Modular, upgradeable consumer electronics laptops

Hardware
Consumer Goods

Mid

Remote in USA

Required Skills
Marketing
Requirements
  • 4+ years of experience in product marketing or related industry experience
  • Excellent written and verbal communication skills
  • Ability to quickly learn new technical topics and teach others of varying technical levels
  • Experience using data-driven decision-making, experimentation, and customer-based research
  • Strong cross-functional collaboration skills
  • Growth mindset and demonstrated examples of resourcefulness to get the job done
Responsibilities
  • Identify and understand product features, map out messaging and positioning, and establish go-to-market plans to reach target audiences
  • Plan and lead cross-functional campaign strategy, coordinate key moments and campaign assets across various channels
  • Manage and collaborate with internal and external stakeholders - most projects will have a diverse group of stakeholders and contributors
  • Immerse yourself in the world of Linux users, DIYers, gamers, and tech enthusiasts. Understand what they care about and help shape our products and marketing to better fit their needs
  • Build developer initiatives and enable developers to create using Framework products and documentation
  • Contribute to the creation and development of content for tech-savvy audiences by providing marketing insights and audience-specific copywriting
  • Attend industry and consumer events to demo Framework products and gain a deeper understanding of our target audiences
  • Work closely with the Marketplace, Design, and Hardware teams to bring audience-aligned products to market

The Framework Laptop is a modular, upgradeable notebook designed to promote sustainability and longevity in consumer electronics. It features fully customizable input, upgradeable graphics, and options for AMD Ryzen™ and Intel® Core™ processors.

Company Stage

Series A

Total Funding

$44M

Headquarters

San Francisco, California

Founded

2019

Growth & Insights
Headcount

6 month growth

6%

1 year growth

49%

2 year growth

168%