Full-Time

Sr. Community & Social Media Manager

Posted on 8/9/2024

Trip Actions

Trip Actions

1,001-5,000 employees

Travel & expense management solution

Compensation Overview

$105k - $209kAnnually

+ Target Incentive Compensation

Senior

Palo Alto, CA, USA + 1 more

More locations: San Francisco, CA, USA

Category
Social Media Management
Social Media Marketing
Social Media Strategy
Social Media
Required Skills
Adobe Photoshop
Video Editing
Data Analysis
Requirements
  • 6+ years relevant professional experience in social strategy, social media management, social media planning, social media buying, and/or budget management
  • Bachelor’s degree equivalent professional experience
  • Experience managing or working within cross-functional marketing and creative teams and stakeholders
  • Strong analytical and quantitative skills; ability to capture and use various data points to develop and measure marketing programs
  • Excellent oral and written communication skills and an ability to influence teams and stakeholders
  • Highly detail-oriented, excellent organizational skills, and ability to multitask
  • A passion for social media and understanding its business impact
  • Advanced proficiency in Excel and Word or Google Suite
  • Photoshop or equivalent video editing proficiency highly preferred.
Responsibilities
  • Independently defines measurable strategies, tactics and production methods with clear KPIs to meet varying objectives; inclusive of brand perception, driving product discovery and purchase consideration via social media channels and partnerships (e.g. influencers and publishers)
  • Maintain deep understanding of social media best practices, performance metrics, data analysis methodology and tools
  • Regularly evolves and presents strategy, learnings and recommendations to senior leadership via meetings and document writing
  • Develops and owns goals and performance metrics for 4+ social accounts using critical analysis of historical data, content/creative and tactical approaches, making recommendations for continuous improvement; reporting on a weekly, monthly, and quarterly basis
  • Identifies emerging channel trends (content formats, subject matter), partnering with creative, paid social, marketing teams and external agencies to quickly define and execute experiments, leaning into success
  • Defines and improves process via standard operating procedure documentation and playbooks for net new and ongoing processes such as social listening, social content publishing and channel partnerships
  • Coordinates with content team for always-on and overall programming in social media and onsite channels to ensure tactics ladder to overall strategy and goals
  • Manages external agencies to plan and steer campaign strategy, holding them accountable and pivoting as needed to meet all channel goals

Company Stage

N/A

Total Funding

N/A

Headquarters

N/A

Founded

2015

Benefits

Flexible vacation

Healthcare: medical, dental, & visiion for you and your family

Commuter benefits

Parental leave

Health & wellness stipend

Pet friendly

401k

IATAN: travel related discounts

Connectivity Allowance

Learning & development allowance

INACTIVE