Full-Time

Marketing Operations Analyst

Posted on 2/27/2025

Xero

Xero

5,001-10,000 employees

Cloud-based accounting software for small businesses

Compensation Overview

$149.3k - $176.1kAnnually

Junior, Mid

San Mateo, CA, USA

This is a hybrid position, which typically requires some in-office days.

Category
General Marketing
Growth & Marketing
Required Skills
Mixpanel
SQL
Tableau
Salesforce
Looker
Data Analysis
Snowflake
Excel/Numbers/Sheets
Google Analytics
Requirements
  • Hands-on experience in the SaaS Marketing and Sales tech stack.
  • Must be proficient in Salesforce (CRM and Analytics) and Tableau.
  • Nice to have: Google Analytics, Looker, Mixpanel, Salesforce Marketing Cloud and Snowflake.
  • Expert data analysis skill set in Microsoft Excel, Google Sheets and SQL.
  • Analytical, data and process-driven with great attention to detail.
  • Proactive self-starter and problem solver.
  • Excellent organisational, communication and stakeholder management skills.
  • Ability to thrive in a fast-paced environment, independently prioritising and managing a work stack and stakeholder expectations.
Responsibilities
  • Support a global team of Partner Marketers with all-things data analytics, campaign and data operations.
  • Maintain and continuously improve Partner Marketing’s key dashboards, datasets and reporting cadences.
  • Build globally scalable measurement frameworks, methodologies and dashboards, including delivering documentation and enablement to uplift data and analytics proficiency across the Partner Marketing team.
  • Effectively manage a fast-paced inbound work queue and balance a medium to long-term project roadmap.
  • Work with Marketing Technology and Engineering to improve data pipelines and their availability in Xero reporting tools to unlock new reporting capabilities.
  • Act as Partner Marketing’s data and analytical systems expert, including supporting the investigation, diagnosing and troubleshooting of errors, providing consultation and/or training as required.
  • Support ad hoc data and analytics requirements from the Partner Marketing team.
  • Be fully aligned to Partner Marketing Objectives and Key Results and Xero’s Partner Marketing and Sales funnel, proactively identifying data-led ways to solve for business and customer challenges.
  • Align yourself with other Analytics and Operations teams at Xero, bringing best practices back to Partner Marketing.
Desired Qualifications
  • Nice to have: Google Analytics, Looker, Mixpanel, Salesforce Marketing Cloud and Snowflake.

Xero provides cloud-based accounting software tailored for small businesses in various industries. The platform simplifies financial management by offering tools for invoicing, payroll, and reporting. Users, including small business owners, accountants, and bookkeepers, can access these features through a subscription model with different pricing tiers based on their needs. Xero stands out from competitors by allowing seamless integration with numerous third-party applications, which enhances its functionality and creates a comprehensive business management solution. Additionally, Xero encourages developers to create new integrations through its developer platform. The company aims to make financial management accessible and user-friendly, providing 24/7 online support through Xero Central to assist users whenever they need help.

Company Size

5,001-10,000

Company Stage

IPO

Headquarters

Wellington, New Zealand

Founded

2006

Simplify Jobs

Simplify's Take

What believers are saying

  • Growing demand for cloud-based accounting solutions boosts Xero's market potential.
  • Xero's integration with digital payment solutions enhances its appeal to small businesses.
  • The rise of AI-driven financial analytics tools aligns with Xero's innovation strategy.

What critics are saying

  • Increased competition from AMP's digital bank may lead to customer attrition.
  • Integration with third-party applications could lead to security vulnerabilities if not managed.
  • New features like the reconcile period may face adoption challenges if deemed complex.

What makes Xero unique

  • Xero offers seamless integration with numerous third-party applications, enhancing its functionality.
  • The platform provides 24/7 online support through Xero Central for continuous user assistance.
  • Xero's subscription-based model offers flexible pricing tiers for different business needs.

Help us improve and share your feedback! Did you find this helpful?

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Disability Insurance

Unlimited Paid Time Off

Paid Sick Leave

Mental Health Support

401(k) Company Match

Parental Leave

Flexible Work Hours

Company Equity

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

-1%

2 year growth

-4%
Small Business Answers
Mar 17th, 2025
Small business owners sacrificing personal time to get on top of financial admin

AMP's new digital bank - designed specifically for small business - has integrated with Xero, the global small business platform, to make financial admin easier.

Optigrow
Mar 11th, 2025
Optigrow's Integration of Xero: Elevating Accounting Services for Modern Businesses

Xero integrates with Draftworx, a powerful tool for preparing Annual Financial Statements.

4Spot Consulting
Mar 8th, 2025
Seamless GetResponse and Xero Contact Integration

In this guide, 4Spot Consulting'll walk you through everything you need to know about integrating GetResponse with Xero.

Small Business Trends
Mar 7th, 2025
Xero Introduces Reconcile Period Feature for US and Canadian Customers

Xero has announced the rollout of its new reconcile period feature, designed to enhance bank reconciliation by allowing users to verify the accuracy of financial data more efficiently.

Muiaconsulting
Mar 6th, 2025
Navigating Tax Season with Confidence

Its team at Muia Consulting works with Xero to offer a holistic approach to tax preparation.

INACTIVE