Full-Time

Marketing Operations Analyst

Posted on 2/27/2025

Xero

Xero

5,001-10,000 employees

Cloud-based accounting software for small businesses

Compensation Overview

$149.3k - $176.1k/yr

Junior, Mid

San Mateo, CA, USA

This is a hybrid position, which typically requires some in-office days.

Category
General Marketing
Growth & Marketing
Required Skills
Mixpanel
SQL
Tableau
Salesforce
Looker
Data Analysis
Snowflake
Excel/Numbers/Sheets
Google Analytics
Requirements
  • Hands-on experience in the SaaS Marketing and Sales tech stack.
  • Must be proficient in Salesforce (CRM and Analytics) and Tableau.
  • Nice to have: Google Analytics, Looker, Mixpanel, Salesforce Marketing Cloud and Snowflake.
  • Expert data analysis skill set in Microsoft Excel, Google Sheets and SQL.
  • Analytical, data and process-driven with great attention to detail.
  • Proactive self-starter and problem solver.
  • Excellent organisational, communication and stakeholder management skills.
  • Ability to thrive in a fast-paced environment, independently prioritising and managing a work stack and stakeholder expectations.
Responsibilities
  • Support a global team of Partner Marketers with all-things data analytics, campaign and data operations.
  • Maintain and continuously improve Partner Marketing’s key dashboards, datasets and reporting cadences.
  • Build globally scalable measurement frameworks, methodologies and dashboards, including delivering documentation and enablement to uplift data and analytics proficiency across the Partner Marketing team.
  • Effectively manage a fast-paced inbound work queue and balance a medium to long-term project roadmap.
  • Work with Marketing Technology and Engineering to improve data pipelines and their availability in Xero reporting tools to unlock new reporting capabilities.
  • Act as Partner Marketing’s data and analytical systems expert, including supporting the investigation, diagnosing and troubleshooting of errors, providing consultation and/or training as required.
  • Support ad hoc data and analytics requirements from the Partner Marketing team.
  • Be fully aligned to Partner Marketing Objectives and Key Results and Xero’s Partner Marketing and Sales funnel, proactively identifying data-led ways to solve for business and customer challenges.
  • Align yourself with other Analytics and Operations teams at Xero, bringing best practices back to Partner Marketing.
Desired Qualifications
  • Nice to have: Google Analytics, Looker, Mixpanel, Salesforce Marketing Cloud and Snowflake.

Xero provides cloud-based accounting software tailored for small businesses in various industries. Its platform simplifies financial management tasks such as invoicing, payroll, and reporting, making it accessible for users without extensive accounting knowledge. Xero operates on a subscription model, offering different pricing tiers based on features and user needs. A key feature of Xero is its ability to integrate seamlessly with numerous third-party applications, which enhances its functionality and provides a comprehensive business management solution. Additionally, Xero supports developers in creating new integrations through its developer platform. The company is committed to customer support, offering 24/7 assistance via Xero Central. Xero's goal is to empower small business owners, accountants, and bookkeepers with efficient financial tools that streamline their operations.

Company Size

5,001-10,000

Company Stage

IPO

Headquarters

Wellington, New Zealand

Founded

2006

Simplify Jobs

Simplify's Take

What believers are saying

  • Xero's integration with Atoa enhances payment processing through open banking.
  • The rise of remote work increases demand for Xero's cloud-based financial management tools.
  • Xero's subscription model with flexible pricing tiers attracts small businesses.

What critics are saying

  • Intuit QuickBooks' aggressive marketing in Australia may impact Xero's market share.
  • Increasing integrations could lead to potential security vulnerabilities for Xero.
  • Reliance on third-party integrations exposes Xero to operational or security risks.

What makes Xero unique

  • Xero offers seamless integration with numerous third-party applications, enhancing its functionality.
  • The platform provides 24/7 online support through Xero Central for user assistance.
  • Xero's user-friendly design simplifies financial management for small businesses without extensive accounting knowledge.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

Disability Insurance

Unlimited Paid Time Off

Paid Sick Leave

Mental Health Support

401(k) Company Match

Parental Leave

Flexible Work Hours

Company Equity

Growth & Insights and Company News

Headcount

6 month growth

-1%

1 year growth

-1%

2 year growth

-4%
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