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Director of Growth Marketing
Updated on 2/3/2023
Locations
Menlo Park, CA, USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Data Analysis
Marketing
Communications
Mergers & Acquisitions (M&A)
Requirements
  • 7+ years of experience in growth or digital marketing in a fast-paced startup environment
  • Proven track record of driving measurable growth
  • Deep experience in all customer acquisition and retention channels
  • A hacker's mentality. You are obsessed with finding new ways to drive growth. You are driven by first principles, not conventional wisdom. You love solving ambiguous problems through rapid hypothesis testing
  • Highly analytical and data-driven. Has in-depth experience with up-to-date marketing analytics and tracking tools and can implement them first-hand
  • Excellent communication skills. Ability to take a complex genetic test and tell a compelling story that resonates well with different audiences
  • Outstanding cross-functional leadership skills
Responsibilities
  • Lead BillionToOne's growth marketing initiatives from strategy to execution to drive transformational growth in the adoption of our genetic test offerings
  • Define growth metrics and constantly improve metrics through rapid hypotheses testing, constant analysis, and campaign refinement
  • Launch and refine new customer acquisition channels by working closely with the product, engineering, and brand marketing teams
  • Lead the implementation of the marketing analytics tools and infrastructure to enable effective growth marketing initiatives and tracking
  • Over time, build a world-class growth marketing team that will become an essential pillar of our company's growth engine
Desired Qualifications
  • Experience with biotech, health-tech, or genetic testing field is a plus
  • Experience building a world-class growth marketing team is a plus
BillionToOne

51-200 employees

Precision molecular diagnostics company
Company Overview
BillionToOne's mission is to remove the fear of the unknown by providing molecular diagnostics that are accurate, fast, and accessible. The company has created a molecular counting platform that can accurately count DNA molecules at the single-count level to help improve disease detection.
Benefits
  • Competitive pay
  • Retirement savings package
  • Parental leave
  • Free snacks & lunches
  • Medical, dental, & vision premiums
  • On campus perks
  • Free-on-site EV charging
Company Core Values
  • Profoundly impactful
  • Creative & innovative
  • Internally motivated & passionate
  • Rational & deliberate
  • Kindly inquisitive & collaborative
  • Patient-centered