INACTIVE
Full-Time
Associate – Influencer
Posted on 4/18/2024
Creative communications and solutions network
Consulting
Compensation Overview
$40,000 - $55,000Annually
Junior
Dallas, TX, USA
Required Skills
Communications
Marketing
Requirements
- Bachelor’s degree in marketing, communications or related field
- 1-2 years’ experience at a digital, advertising, media or PR agency
- Deep understanding of social media and digital marketing, specifically influencer strategy
- Experience working with influencer networks, individual influencers, and influencer identification, management, and measurement tools
- Experience creating and executing paid social and digital campaigns across social channels such as Facebook, Snapchat, Twitter, Instagram, and LinkedIn
- Ability to execute and measure multifaceted campaigns and day-to-day communications initiatives
- Strong understanding of digital and content marketing strategies
- Highly adaptable and ability to shift priorities in real-time to meet client needs
Responsibilities
- Regularly identify and vet new and up-and-coming influencers for current and future programs
- Utilize tools, like CreatorIQ, to put together influencer recommendations based on client objectives and key metrics
- Work to help move forward influencer campaigns and logistics around through tactics such as: maintaining budget trackers, drafting/updating influencer contracts, updating campaign AirTables, obtaining influencer insurance and additional necessary program details
- Create meaningful relationships with online influencers to deliver above and beyond content and engagement
- Serve as a liason between client teams and influencers to deliver mutually beneficial results
- Manage off and online influencer engagements including experiential and influencer events
- Ensure all influencer engagements, both paid and organic, meet client and FTC guidelines
- Serve as an ambassador of Golin’s influencer capabilities as it relates to organic and new business opportunities
- Cultivate a culture of support, growth and partnership among team
- Foster and maintain productive and influential client relationships
- Identify solutions and work with teams and independently to drive client success and grow relationships
- Serve as culture builder and mentor, driving innovation and ideas while sparking team members’ careers
- Help to develop influencer strategies across a number of industries, verticals, and brand programs
- Stay on top of influencer marketing trends, relevant influencers for programs and industry news
IPG DXTRA offers a diverse communications network with creative and meaningful solutions. The specific technologies and methods used in their product are not specified.
Company Stage
N/A
Total Funding
N/A
Headquarters
New York, New York
Founded
2006
Growth & Insights
Headcount
6 month growth
↓ -11%1 year growth
↓ -14%2 year growth
↓ -34%INACTIVE