Product Marketing Manager
Posted on 9/12/2023
OpenTable
Locations
Remote
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Management
Marketing
Product Design
CategoriesNew
Growth & Marketing
Requirements
  • Minimum 3 years of relevant experience within a B2B context. Open to management consulting, with experience oriented towards marketing and/or B2B SaaS technology
  • A balance of creative instincts and analytic orientation is required
  • Thrives in a fast-paced, rapidly changing “get it done” environment
  • Creative problem solver, with an entrepreneurial mindset and high degree of ownership to deliver measurable results
  • Proven ability to lead and own strategic, cross-functional projects and programs
  • Proven success collaborating with cross-functional teams and leading high impact go-to-market campaigns
  • Experience driving research and audience insights and developing recommendations for new opportunities
  • Excellent verbal and written communication skills, with experience messaging to a variety of internal and external audiences
  • Outstanding project management skills; results focused with superb execution and follow-through; highly attentive to detail
Responsibilities
  • Understand industry and audience insights that inform product road mapping
  • Own the positioning and messaging for a product line built to serve the needs of OpenTable restaurant partners
  • Develop strategy and lead execution of cross-functional go-to-market for new launches
  • Partner with Product, Design and Marketing colleagues on driving cross-channel marketing efforts to meet the growth objectives associated with high impact product initiatives
  • Collaborate across marketing to develop assets and campaigns to support product awareness, growth and engagement
  • Enable field teams to sell and drive adoption of products and features, serving as their key product subject matter expert
  • Define and measure product performance, making optimizations and recommendations to drive further growth
  • Build positive relationships across the organization, with the ability to lead cross-functional team projects
  • Present strategy and results of major company initiatives to senior-level business partners
Desired Qualifications
  • BA/BS degree required, MBA is a plus
  • Experience with inventory management technology and/or two-sided marketplaces is a plus