As our new Digital Media Planning Manager you’ll have the opportunity to:

• Help to implement a global planning strategy, working closely with channel leads to define the most effective media in-market to produce best-in-class campaigns.
• Support the briefing of in-house media campaigns across multiple markets, offering strategical guidance when assigning budgets and recommending effective channels and placements.
• Analyse and challenge media plans to align with the global planning strategy.
• Work closely with media partners to share upcoming briefs, align on new inventory opportunities and measure the success of completed campaigns.
• Align with the media agency, both centrally and locally, on budget splits and channel allocation, resulting in a holistic view of entire campaigns across each market.
• Assist with the communication to local markets throughout the global planning process; from briefing, planning and execution through to the post-campaign analysis.
• Focus on learnings, the in-house testing roadmap and measurement in order to drive digital innovation for the in-house channels. Present key campaign results back to local markets and the central subscriptions team.
• Liaise closely with the central campaigns and in-house creative teams to produce assets that are digital-first, aligning perfectly with the intricate look and feel of digital channel inventory. 

You’ll be set up for success if you have:

• Demonstrable experience of media planning on a global scale, with a particular focus on digital channels.
• The understanding of the importance of a full-funnel measurement framework, with expertise on upper and mid-funnel metrics, identifying the best media for key campaign goals.
• Commercial understanding to know the demands and expectations in a constantly evolving environment.
• Experience in driving digital innovation and finding new ways to test and learn.
• Excellent communication skills to coordinate and lead discussions with internal and external stakeholders locally and globally.
• Familiarity with creative briefing and an understanding of creative best practice on a channel-specific level.
• The ability to implement effective new processes to improve team efficiency, demonstrating high organisational skill.

Even better if you have:

• Interest in sports and/or the media/OTT landscape.
• Experience working with or within a digital subscription business.
• Experience in managing relationships with key partners and media agencies on a global scale.