Full-Time
Posted on 8/7/2025
Manages and optimizes CTV ad campaigns
$120k - $135k/yr
Los Angeles, CA, USA
Remote
Remote position with a preference for candidates based in the Los Angeles, CA area.
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tvScientific helps consumer brands manage and optimize Connected TV (CTV) advertising campaigns through a platform that provides over 15,000 targeting segments based on behaviors, interests, geography, and more. The product works by letting brands run CTV ads, monitor performance in real time, and adjust strategies to improve metrics such as CPA and ROAS, with features like Path-to-Purchase, Last-Click Referrers, and Log-Level data verification to verify where outcomes come from. It differentiates itself from competitors with strong transparency and a clear view of the customer journey from TV exposure to outcome, enabling real-time optimization and detailed analytics. The company's goal is to help brands maximize the value of their CTV campaigns by measuring true impact and delivering actionable insights through its platform, with revenue earned by charging brands for platform usage.
Company Size
51-200
Company Stage
Series B
Total Funding
$56.4M
Headquarters
Los Angeles, California
Founded
2020
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Employee Stock Options
401(k) Company Match
Paid Holidays
Unlimited Paid Time Off
Remote Work Options
tvScientific named 2026 Affiliate of the Year at Affiliate Summit West. In 2022, Progress Ventures, Inc. showed up at Affiliate Summit West with a big belief: TV could be bought and optimized on outcomes. At the time, that idea got more curiosity than conviction. Progress Ventures, Inc. were having a lot of conversations, learning fast, and working to earn trust one partner at a time. Fast forward to Affiliate Summit West 2026, and I'm incredibly proud of what this team has built. tvScientific was named Affiliate of the Year and received an ASW Partnerships Award. It's an honor, but more than that, it's a reflection of the partners and clients who believed in performance-led TV early and pushed forward with Progress Ventures, Inc.. And to top it off, I was honored to be recognized alongside Jason Fairchild, CEO of tvScientific, with Martech Record's Think Big Award, and to be featured with him on the 2026 Top People Shaping the Affiliate Marketing Space You Should Know list. These recognitions reflect the work of this team: challenging assumptions, reimagining what affiliate can become, moving fast, and staying relentlessly focused on measurable impact. It also reflects a broader shift happening across performance marketing. Its latest report, The State of Performance TV 2026, revealed that Performance TV now leads all channels for media spend, capturing 24% of budgets, ahead of social and search. What was once viewed as an experimental channel has quickly become a core growth driver, especially for performance-focused marketers. It's clear that performance marketing is evolving, and affiliates who can deliver flexibility, transparency, and measurable outcomes are setting the standard for what comes next. The next era of affiliate marketing is built for outcomes. Affiliate marketing has moved far beyond its reputation as a last-click, bottom-of-funnel tactic. Today, it plays a meaningful role across the full funnel, influencing discovery, consideration, and conversion. But with that expansion comes higher expectations. Marketers want to know where their ads run, how their spend is optimized, and whether results are incremental. In fact, 44% of marketers say the ability to connect TV spend to measurable outcomes is what they value most about Performance TV, while 57% rank sales and revenue as their top outcome. This mirrors the core promise of affiliate marketing itself: accountability. Partners are rewarded for impact (not activity). Performance TV fits naturally into this model when it is bought and optimized the right way. The key to success: flexible buying. How TV is bought matters just as much as where it runs. In programmatic TV, every impression is won through real-time bidding. Each time a viewer presses play, an auction occurs in milliseconds, and the outcome depends on bidding strategy, optimization signals, and performance goals. Marketers are increasingly clear about what they want here. According to its report, 60% now prefer flexible, performance-driven buying models, such as CPA or a blend of CPA and CPM. Just 33% prefer CPM-only buying. As marketers face more pressure to perform, fixed pricing without flexibility limits optimization and makes it harder to adapt as campaigns evolve. Flexible buying models allow marketers and performance teams to align on outcomes, adjust in real time, and scale what works. AI-powered bidding makes this possible at scale. By evaluating millions of signals across audience behavior, content context, and historical performance, intelligent bidding ensures each impression is valued based on its likelihood to drive a real business result. And that proof matters more than ever. 57% of marketers feel increased pressure from leadership or clients to demonstrate measurable results from AI-driven media. That means simply using AI is no longer enough. What matters is whether it's driving outcomes marketers can stand behind. The future of affiliate marketing. Its Affiliate of the Year and ASW Partnerships Awards reflect not only tvScientific's growth, but also a shift in how performance marketers evaluate partners and platforms. The affiliates shaping the future of the channel are those that: * Support full-funnel strategies tied to real outcomes * Offer flexible buying models aligned to business goals * Provide transparency into media, measurement, and performance * Use AI to optimize continuously, not just automate By bringing affiliate-level accountability to premium TV inventory, Progress Ventures, Inc. is helping marketers unlock a channel that combines scale, attention, and performance. Looking ahead. tvScientific was founded by leaders with deep experience across search, programmatic advertising, and measurement. That background shaped a simple belief that still guides Progress Ventures, Inc. today: performance works best when incentives, data, and outcomes are aligned. With AI-powered bidding, real-time optimization, transparent reporting, and outcome-based pricing, Progress Ventures, Inc. give marketers the flexibility to buy TV the way modern performance marketing demands. This year's recognition at Affiliate Summit West is an honor and a reminder that the bar is rising across affiliate marketing and Performance TV alike. Sourced from tvScientific [https://www.tvscientific.com/insight/inside-an-affiliate-of-the-year-winutm_content=368428669&utm_medium=social&utm_source=linkedin&hss_channel=lcp-69956698]
Daily research news online. The global MR industry's daily paper since 2000. Follow DRNO on... tvScientific hires customer Chief. February 10 2026 Ad tech and measurement firm tvScientific has appointed Heather Carver as Chief Customer Officer. Established in 2020 by a group which includes Kent Wakeford, co-founder of ad intelligence specialist Integral Ad Science, tvScientific operates a CTV buying and attribution platform including activation, measurement and optimization. Carver (pictured) brings more than fifteen years of experience leading revenue and customer-facing teams across the programmatic advertising ecosystem - most recently from Freestar, where she was Chief Revenue Officer, overseeing revenue strategy and expanding strategic publisher, demand and technology partnerships. Previously she worked in leadership roles at Amazon Ads, Magnite, and Rubicon Project. She has also been involved in the leadership of open infrastructure initiatives, including the Prebid community. In her new role, Carver will work closely with product and data teams to ensure advertisers can optimise messaging, measurement and outcomes across screens with greater transparency and control. CEO Jason Fairchild comments: 'Performance TV is becoming a core growth channel for brands, and delivering measurable results at scale requires deep alignment with customers. Heather brings extensive experience across both the publisher and advertiser sides of the ecosystem, and her leadership will help us continue building a customer-first performance TV platform.' Web site: www.tvscientific.com. All articles 2006-23 written and edited by Mel Crowther and/or Nick Thomas, 2024- by Nick Thomas, unless otherwise stated. Most viewed items in the last week... Each (*) indicates > 1,000 views. Select a region below...
Pinterest has entered into an agreement to acquire tvScientific, a connected TV performance advertising platform, extending its AI-powered advertising capabilities from mobile to television. The deal will integrate tvScientific's outcome-based CTV platform directly into Pinterest's performance products, including Pinterest Performance+. The acquisition will allow Pinterest's 600 million monthly active users' intent signals to be combined with CTV advertising, enabling marketers to measure how television campaigns affect performance metrics. tvScientific's platform features automated media buying, AI-powered optimisation models and deterministic attribution, reaching 95% of ad-supported video-on-demand audiences. The transaction is subject to regulatory review and expected to close in the first half of 2026. Financial terms were not disclosed, and Pinterest does not expect material impact on its financial results.
SAN FRANCISCO, December 11, 2025--Pinterest, Inc. (NYSE: PINS), a leading AI-powered visual search and discovery platform, today announced it has entered into a definitive agreement to acquire tvScientific, a connected TV (CTV) performance advertising platform. For the first time, Pinterest will combine its intent-rich audience signals with a CTV engine, so marketers can clearly measure how TV lifts the results of their performance ad campaigns.
Pinterest to acquire CTV ad platform tvScientific. Pinterest has agreed to acquire tvScientific, a connected television (CTV) advertising platform focused on performance-based marketing. The transaction, which is expected to close in the first half of 2026 pending regulatory review, marks Pinterest's entry into the performance TV space. The company said the acquisition will combine its audience intent data with tvScientific's outcome-based CTV advertising tools. Pinterest stated that the integration will allow advertisers to measure how connected TV contributes to their performance marketing campaigns. "tvScientific turns CTV into an accessible, measurable performance channel, letting advertisers of any size run their own CTV campaigns, pay by outcome, and use data to validate TV's impact," said Bill Ready, chief executive officer at Pinterest. tvScientific's platform includes automated media buying, AI-powered optimization, and deterministic attribution. Pinterest said it will integrate these capabilities into its performance ad products, including Pinterest Performance+, its AI-powered ad suite. Pinterest has 600 million monthly active users and said its platform generates predictive intent signals based on user behavior. These data signals will be used to enhance ad targeting and attribution in the CTV environment. tvScientific was founded in 2020 and has raised approximately $60 million to date. The company's 160 employees will continue to operate under the tvScientific brand as a separate unit within Pinterest. Jason Fairchild, chief executive officer at tvScientific, said the acquisition brings together a performance-focused CTV engine with an intent-rich visual search platform. "This is the first time a performance CTV engine will come together at scale with an intent-rich visual search platform, and it fundamentally changes what marketers can expect from TV," Fairchild said. The companies plan to focus on expanding tvScientific's offerings in the U.S. market before pursuing international growth. Pinterest noted that it does not expect the transaction to have a material impact on its financial results. Pinterest last made an acquisition in 2022 when it bought The Yes, an AI-driven shopping app. Executives said the company had previously partnered with tvScientific before pursuing the acquisition. The deal highlights broader interest in connected TV ad platforms designed for small and medium-sized advertisers. Firms such as Vibe, MNTN, Stamp, and Airspot are also developing CTV advertising tools aimed at simplifying creative production and campaign setup for smaller marketers. Pinterest said the acquisition aligns with its long-term strategy to create a multi-channel performance advertising platform encompassing search, social, and connected TV.