Full-Time

Lead Concept Designer

Creative Development

Posted on 5/9/2026

United Parks & Resorts

United Parks & Resorts

1,001-5,000 employees

Zoological parks offering welfare and conservation.

No salary listed

Orlando, FL, USA

In Person

Category
Art, Graphics & Animation (2)
,
Required Skills
Blender
Adobe Photoshop
Adobe Illustrator
3D Modeling
Graphic Design
Requirements
  • Bachelor’s degree in Animation, Graphic Design, Illustration, Architecture, Interior Design, Theater/Production Design, or related field
  • 5+ years of professional experience in themed entertainment, attraction design, concept art, or related disciplines
  • Strong portfolio that unequivocally demonstrates expertise in concept art, illustration, environmental design, graphic design, and/or 3D modeling
  • Flexibility in schedule for business travel, domestic and international
  • Visionary thinker with a deep understanding of narrative placemaking and immersive storytelling
  • Excellent grasp of color theory, composition, form language, and visual hierarchy
  • Strong communication skills — both visual and verbal — to articulate concepts across disciplines
  • Highly organized with the ability to manage multiple priorities in a fast-paced, evolving environment
  • Proactive, solution-oriented, and adaptable to creative challenges
  • Proven ability to translate narrative concepts into compelling physical spaces and guest experiences
  • Proficiency in 2D digital design tools including Adobe Photoshop, Illustrator, and at least one 3D software (Blender, Maya, Rhino, 3ds Max, SketchUp, etc.)
  • Ability to interpret shop and construction drawings
  • Familiarity with emotional design and narrative design principles to create meaningful and memorable guest connections
Responsibilities
  • Drive Creative Intent – Drive the visual look and conceptual development of new attractions, rides, and placemaking experiences, ensuring alignment with brand values and guest expectations
  • Visual Storytelling – Produce design materials using a variety of visual mediums that clarify design intent, including sketches, highly illustrative concept art, mood boards, style guides, animatics, color studies, and storyboards from blue-sky to production to communicate creative intent to senior leadership, stakeholders, and vendors
  • Design Development – Define the cohesive visual language for experiences from concept through production, including ride and show design, architectural elements, graphic design, scenic treatments, and environmental storytelling
  • Creative Collaboration – Partner with Creative Managers, vendors, and internal departments to clarify, protect, and execute design intent while balancing budget, schedule, constructability, and operational needs
  • Mentorship & Leadership – Guide junior designers and interns, fostering a culture of creativity, collaboration, and innovation
  • Research & Reference – Conduct in-depth visual and thematic research to support design decisions and enhance narrative authenticity
  • Presentation Excellence – Develop compelling presentation packages that communicate vision and inspire buy-in across all levels and departments of the organization
Desired Qualifications
  • Proven experience creating conceptual architectural or show set drawings for themed entertainment
  • Proven experience in graphic design for themed entertainment environments
  • Proven experience in scenic murals/scenic art/poster art, for themed entertainment environments
  • Experience working on habitat designs for Zoos and/or Aquariums
United Parks & Resorts

United Parks & Resorts

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United Parks & Resorts is a zoological organization that blends entertainment with wildlife care and conservation. It operates zoological collections and offers experiences, merchandise, and educational resources for families and travelers, with ticket sales serving as a primary revenue stream. A portion of proceeds supports animal rescue, rehabilitation, and conservation programs worldwide, including efforts to return rescued marine and terrestrial animals to their natural habitats. The company emphasizes animal welfare, training, husbandry, and veterinary care as core capabilities, and pursues sustainability across environmental, social, and economic dimensions. It also tackles ocean plastics and wildlife threats through partnerships with conservation groups. The overall goal is to provide engaging experiences while actively protecting wildlife and ecosystems for the long term.

Company Size

1,001-5,000

Company Stage

IPO

Headquarters

Orlando, Florida

Founded

2009

Simplify Jobs

Simplify's Take

What believers are saying

  • Weather normalization in 2025-2026 after 2024 hurricanes restores attendance to pre-storm levels.
  • New attractions like Phoenix Rising at Busch Gardens drive repeat visits and per-capita spending growth.
  • Global expansion via SeaWorld Abu Dhabi and international licensing creates high-margin revenue streams.

What critics are saying

  • Universal Epic Universe in Orlando directly competes for family visitors, reducing SeaWorld attendance 10-20%.
  • Q1 2025 attendance declined 1.7% to 3.4M guests; per-capita spending weakness continues eroding revenue.
  • PETA campaigns targeting killer whale captivity drive boycotts among ethical consumers, suppressing demand.

What makes United Parks & Resorts unique

  • Operates 12+ parks globally including SeaWorld Abu Dhabi, diversifying revenue beyond U.S. markets.
  • Combines zoological expertise with entertainment, offering unique marine education experiences competitors lack.
  • Culinary partnerships with C3 brands like TOMA enhance in-park spending and guest experience differentiation.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

401K Retirement Plan

Tuition Reimbursement

Health Savings Account/Flexible Spending Account

Employee Assistance Program

Disability Insurance

Life Insurance

Company News

PR Newswire
May 12th, 2025
United Parks Resorts Inc. Reports First Quarter 2025 Results

ORLANDO, Fla., May 12, 2025 /PRNewswire/ -- United Parks Resorts Inc. (NYSE: PRKS), a leading theme park and entertainment company, today reported its financial results for the first quarter of 2025. First Quarter 2025 Highlights Attendance was 3.4 million guests, a decrease of approximately 59,000 guests or 1.7% from the first quarter of 2024. Total revenue was $286.9 million, a decrease of $10.5 million or 3.5% from the first quarter of 2024

PR Newswire
Feb 26th, 2025
United Parks Resorts Inc. Reports Fourth Quarter And Fiscal 2024 Results

ORLANDO, Fla., Feb. 26, 2025 /PRNewswire/ -- United Parks Resorts Inc. (NYSE: PRKS), a leading theme park and entertainment company, today reported its financial results for the fourth quarter and fiscal year 2024. Fourth Quarter 2024 Highlights Attendance was 4.9 million guests, a decrease of approximately 79,000 guests from the fourth quarter of 2023. Total revenue was $384.4 million, a decrease of $4.6 million or 1.2% from the fourth quarter of 2023

PR Newswire
Dec 10th, 2024
Sam Nazarian'S C3 Announces New National Collaboration With United Parks & Resorts

Guests can get a first taste as Busch Gardens Tampa Bay Teams Up with Innovative Latinx Culinary Brand TOMA by Sofia and Manolo Vergara. TOMA is the first of C3's culinary brands to launch as part of the new relationship with United Parks Resorts. MIAMI, Dec. 10, 2024 /PRNewswire/ -- Sam Nazarian's C3, a CPG and culinary brands company connecting new audiences through food brands in exclusive arrangements, is excited to announce that it's teaming up with United Parks Resorts, a global theme park and entertainment company that owns or licenses a diverse portfolio of award-winning park brands and experiences. Guests got a first taste at Busch Gardens Tampa Bay during Howl-O-Scream with the launch of TOMA, the innovative culinary brand by Sofia Vergara and her son, Manolo Gonzalez Vergara, that offers modern takes on classic Latin American cuisine. TOMA was so popular at Busch Gardens Tampa Bay that there is another iteration for guests to enjoy during Christmas Town, happening now through January 5

PR Newswire
Nov 7th, 2024
United Parks Resorts Inc. Reports Third Quarter And First Nine Months 2024 Results

ORLANDO, Fla., Nov. 7, 2024 /PRNewswire/ -- United Parks Resorts Inc. (NYSE: PRKS), a leading theme park and entertainment company, today reported its financial results for the third quarter and first nine months of fiscal year 2024. Third Quarter 2024 Highlights Attendance was 7.0 million guests, a decrease of approximately 0.1 million guests or 1.4% from the third quarter of 2023. Total revenue was $545.9 million, a decrease of $2.3 million or 0.4% from the third quarter of 2023

PR Newswire
Aug 7th, 2024
United Parks Resorts Inc. Reports Second Quarter And First Six Months 2024 Results

ORLANDO, Fla., Aug. 7, 2024 /PRNewswire/ -- United Parks & Resorts Inc. (NYSE: PRKS), a leading theme park and entertainment company, today reported its financial results for the second quarter and first six months of fiscal year 2024.Second Quarter 2024 HighlightsAttendance was 6.2 million guests, an increase of approximately 0.05 million guests or 0.8% from the second quarter of 2023.Total revenue was $497.6 million , an increase of $1.6 million or 0.3% from the second quarter of 2023., an increase of or 0.3% from the second quarter of 2023. Net income was $91.1 million , an increase of $4.1 million or 4.7% from the second quarter of 2023., an increase of or 4.7% from the second quarter of 2023. Adjusted EBITDA [1] was $218.2 million , a decrease of $6.1 million or 2.7% from the second quarter of 2023.was , a decrease of or 2.7% from the second quarter of 2023. Total revenue per capita[2] decreased 0.4% to $80.44 from the second quarter of 2023