Sr. Director / Director



5,001-10,000 employees

Provides genomic analysis tools for disease research and drug development.


$220,500 - $330,700

Bonus, Equity

Senior, Expert

San Mateo, CA, USA + 1 more

Required Skills
Data Analysis
  • Bachelor's degree
  • MBA or PhD a plus
  • 10+ years of industry experience in Product Marketing
  • 3 years in NGS or genomics related industry
  • Strong analytical skills
  • Demonstrated effective collaboration in matrixed or highly cross-functional business settings
  • Demonstrated track record of successfully building new clinical markets
  • Technical knowledge of genomics, next-generation sequencing, and molecular biology products
  • Oversees development and execution of the overall go-to-market strategy and commercial marketing efforts for Illumina’s NGS portfolio
  • Works in tandem with regional marketing, product management, and sales organization to ensure alignment of strategy, messaging, and tactics
  • Provide guidance and direction to the team on strategies and investment that drive business and growth from key market segments and customer types
  • Partners with internal and external agency teams to develop marketing content
  • Oversees development of sales enablement tools and assists sales teams by providing guidance for product messaging and positioning
  • Development of competitive positioning, battlecards, sales tools, and campaigns
  • Collaborates deeply with upstream marketing and product management on VOC, product design inputs, and launch strategy
  • Works across the organization and directly with customers and commercial to bring the voice of customer and voice of field into the overall strategic marketing plans
  • Establishes close relationships with key customers, thought leaders, and industry influencers to stay abreast of emerging market trends and regulatory guidance
  • Understands key business drivers, based on data and analytics, market trends and direct interaction with Commercial teams and customers
  • Builds a high performing team, with ability to attract top talent and mentor, engage and develop existing employees to ensure continued professional development and career progression

Illumina stands out as a leader in the genomics industry, applying advanced technologies to analyze genetic variation and function, thereby paving the way for personalized medicine. The company's culture emphasizes collaboration, rapid solution delivery, and customer prioritization, while offering flexible, scalable solutions with top-tier support and service. Additionally, Illumina fosters continuous learning and development through its regular webinars, free courses, and updates on the latest genomics discoveries by its scientists.

Company Stage


Total Funding



San Diego, California



Growth & Insights

6 month growth


1 year growth


2 year growth