Full-Time

Manager – Sales Analytics and Insights

Denver

Posted on 9/5/2023

Klaviyo

Klaviyo

1,001-5,000 employees

Marketing automation and customer data management

Data & Analytics
Consumer Software
Consumer Goods

Compensation Overview

$124k - $186kAnnually

Senior

Denver, CO, USA

Category
Business & Strategy
Required Skills
Sales
Communications
SQL
Tableau
Mergers & Acquisitions (M&A)
Marketing
Looker
Data Analysis
Requirements
  • 6+ years Analytics or Business Intelligence experience supporting Sales or Marketing organizations; high growth SaaS experience highly preferred. (Strategy consulting a plus)
  • 2+ years of people management experience
  • Advanced knowledge of SQL, Excel, and industry leading CRM systems, and have built/managed dashboard suites in tools like Tableau or Looker
  • Proven analytical and quantitative skills with a data-driven approach to problem-solving
  • Excellent communication and presentation skills and proven ability to translate data into actionable insights
  • Team player who understands the collaborative nature of this work with the ability to influence at C-suite level in a cross-functional environment
Responsibilities
  • Collaborate closely with functional leaders to understand their needs, prioritize projects, use the best methods to analyze data, draw insight from analysis, and then zoom out to develop compelling, synthesized recommendations and communicate findings to key stakeholders
  • Provide subject matter expertise to assist in metric definition and right KPIs to measure performance and plan for future
  • Own and track corporate and functional metrics for Sales, including the market opportunity, funnel dynamics, conversion rates, sales production, pricing/discounts, and account growth
  • Collaborate with our Sales Operations and Business Systems teams to improve data collection/acquisition processes and build tools to make data access, extraction, and analysis more efficient
  • Build and grow relationships with internal teams to proactively identify business needs and address them using data-backed approaches
Desired Qualifications
  • High growth SaaS experience
  • Strategy consulting experience
  • Experience with Tableau or Looker
  • Experience in Sales or Marketing organizations

Klaviyo provides marketing automation and customer data management tools specifically designed for e-commerce businesses. Their platform allows companies to collect, store, and analyze customer information, which helps in creating personalized marketing campaigns. Businesses can use Klaviyo to implement various marketing automations, including email marketing, SMS campaigns, and tailored product recommendations, which are essential for enhancing customer engagement and loyalty. Unlike many competitors, Klaviyo operates on a subscription-based model, offering tiered access to its features based on the number of contacts and service level, ensuring that businesses can scale their marketing efforts as they grow. The goal of Klaviyo is to empower e-commerce companies to build stronger relationships with their customers through data-driven strategies.

Company Stage

IPO

Total Funding

$757.3M

Headquarters

Boston, Massachusetts

Founded

2012

Growth & Insights
Headcount

6 month growth

3%

1 year growth

20%

2 year growth

41%
Simplify Jobs

Simplify's Take

What believers are saying

  • Growing demand for omnichannel marketing solutions aligns with Klaviyo's offerings.
  • Increased focus on AI-driven personalization boosts Klaviyo's market potential.
  • Klaviyo's strong partnerships, like with Shopify, enhance its market position.

What critics are saying

  • Emerging AI-driven marketing platforms could threaten Klaviyo's market share.
  • Privacy concerns with TikTok integration may lead to regulatory scrutiny.

What makes Klaviyo unique

  • Klaviyo integrates seamlessly with e-commerce tools for personalized marketing campaigns.
  • The platform offers AI-driven features like Flows AI and review sentiment analysis.
  • Klaviyo's partnership with TikTok enhances customer segmentation and ad targeting capabilities.

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