Sr. Specialist
Growth Marketing, Data and Operations
Posted on 3/29/2023
Palo Alto, CA, USA
Experience Level
Desired Skills
Data Analysis
  • 4+ years of experience in marketing operations and technology
  • Expert in marketing automation systems (Salesforce Marketing Cloud preferred), customer data platforms, and analytics
  • Worked with vendors like litmus, validity, etc
  • Experience implementing and managing operations for email, push, in-app, and SMS/MMS
  • Knowledge of email best practices, deliverability improvements, and compliance standards (CAN-SPAM and CASL)
  • Proficient in HTML, CSS, dark mode, and responsive design, knowledge of AMPscript, JS, SQL, JSON, Ampscript and API functionality a plus
  • Strong quality assurance skills and knowledge of email rendering bugs and workarounds cross-browser/cross-platform compatibility issues
  • Data-oriented and robust understanding of segmentation
  • Strong communication skills (written and verbal) and a proven track record of highly effective collaboration
  • High energy with the ability to juggle multiple priorities under pressure and tight deadlines in a fast-paced, changing environment
  • Translate marketing requirements into well-designed and customized marketing solutions in Salesforce Marketing Cloud
  • Work with cross-functional teams (internal stakeholders and external agencies/vendors) to ensure end-to-end technical and business viability
  • Architect data feeds, platform configuration, and components needed to run complex automated email campaigns and journeys
  • Email development, quality assurance, testing, data reliability, segmentation, analysis, and more
  • Build functional and technical solutions to deliver on marketing analytics, segmentation, activation & personalization requirements
  • Maintain and document technical processes and marketing automation procedures
  • Fundamental understanding of complex marketing technology systems to optimize automation solutions for efficiency and simplicity
  • Subject matter expert of our marketing operations, systems, and tools, including training and documenting platform features, processes, and procedures for all marketing workflows and automations
  • Monitor and report on all marketing workflows, automations, and email deliverability
  • Create highly personalized scalable dynamic email templates and content modules

10,001+ employees

Electric vehicles manufacturer
Company Overview
Rivian is on a mission to keep the world adventurous forever. The company believes there is a more responsible way to explore the world and is determined to make the transition to sustainable transportation an exciting one. Rivian designed their emissions-free Electric Adventure Vehicles to challenge what's possible.
  • Ownership for All: We offer every employee the opportunity to own Rivian stock through equity programs, supporting their financial wellness.
  • Mental and Emotional Wellness: We provide employees and their families access to mental wellness platforms and our Employees Assistance Program
  • Fertility and Family Planning: We support diverse family-building journeys, providing employees with benefits such as paid parental leave and financial support for adoption, fertility treatments or surrogacy.
  • Competitive Compensation: We offer competitive compensation packages driven by mutual investment in our long-term growth and success.
  • Career Development: We enable all employees to own their development. Continuous learning opportunities and tuition reimbursement help drive performance, boost engagement and develop future leaders.
  • Transgender Benefits: In alignment with WPATH guidelines, our 2022 plans provide coverage toward medical, pharmacy and cosmetic needs.
Company Core Values
  • A diverse workforce
  • Embracing active allyship
  • Purpose-driven partnerships
  • Supporting our team