Sr. Specialist
Growth Marketing, Data and Operations
Posted on 3/29/2023
INACTIVE
Locations
Palo Alto, CA, USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Data Analysis
JavaScript
HTML/CSS
Marketing
Salesforce
SQL
Requirements
- 4+ years of experience in marketing operations and technology
- Expert in marketing automation systems (Salesforce Marketing Cloud preferred), customer data platforms, and analytics
- Worked with vendors like litmus, validity, etc
- Experience implementing and managing operations for email, push, in-app, and SMS/MMS
- Knowledge of email best practices, deliverability improvements, and compliance standards (CAN-SPAM and CASL)
- Proficient in HTML, CSS, dark mode, and responsive design, knowledge of AMPscript, JS, SQL, JSON, Ampscript and API functionality a plus
- Strong quality assurance skills and knowledge of email rendering bugs and workarounds cross-browser/cross-platform compatibility issues
- Data-oriented and robust understanding of segmentation
- Strong communication skills (written and verbal) and a proven track record of highly effective collaboration
- High energy with the ability to juggle multiple priorities under pressure and tight deadlines in a fast-paced, changing environment
Responsibilities
- Translate marketing requirements into well-designed and customized marketing solutions in Salesforce Marketing Cloud
- Work with cross-functional teams (internal stakeholders and external agencies/vendors) to ensure end-to-end technical and business viability
- Architect data feeds, platform configuration, and components needed to run complex automated email campaigns and journeys
- Email development, quality assurance, testing, data reliability, segmentation, analysis, and more
- Build functional and technical solutions to deliver on marketing analytics, segmentation, activation & personalization requirements
- Maintain and document technical processes and marketing automation procedures
- Fundamental understanding of complex marketing technology systems to optimize automation solutions for efficiency and simplicity
- Subject matter expert of our marketing operations, systems, and tools, including training and documenting platform features, processes, and procedures for all marketing workflows and automations
- Monitor and report on all marketing workflows, automations, and email deliverability
- Create highly personalized scalable dynamic email templates and content modules
Electric vehicles manufacturer
Automotive
Company Overview
Rivian is on a mission to keep the world adventurous forever. The company believes there is a more responsible way to explore the world and is determined to make the transition to sustainable transportation an exciting one. Rivian designed their emissions-free Electric Adventure Vehicles to challenge what's possible.
Benefits
- Ownership for All: We offer every employee the opportunity to own Rivian stock through equity programs, supporting their financial wellness.
- Mental and Emotional Wellness: We provide employees and their families access to mental wellness platforms and our Employees Assistance Program
- Fertility and Family Planning: We support diverse family-building journeys, providing employees with benefits such as paid parental leave and financial support for adoption, fertility treatments or surrogacy.
- Competitive Compensation: We offer competitive compensation packages driven by mutual investment in our long-term growth and success.
- Career Development: We enable all employees to own their development. Continuous learning opportunities and tuition reimbursement help drive performance, boost engagement and develop future leaders.
- Transgender Benefits: In alignment with WPATH guidelines, our 2022 plans provide coverage toward medical, pharmacy and cosmetic needs.
Company Core Values
- A diverse workforce
- Embracing active allyship
- Purpose-driven partnerships
- Supporting our team