Associate Product Marketing Manager @ Braze

Associate Product Marketing Manager

Competitive Intelligence

Posted on 11/24/2022

INACTIVE

Locations

Chicago, IL, USA

Experience Level

Entry

Junior

Mid

Senior

Expert

Desired Skills

Marketing

Market Research

Sales

Segment

Communications

Requirements

3+ years of marketing experience in a B2B business (preferably SaaS), or as a CRM expert at a B2C company
Proven track record working collaboratively and across multiple teams and projects
2+ years of competitive intelligence and market research, product marketing, or management consulting experience
History of productive collaboration with product and sales
Exceptional written and verbal communication and presentation skills
Strong critical and analytical thinking skills
Proven ability to lead and influence cross-functional teams

Responsibilities

Conduct deep and ongoing competitive research and analysis of competitors' products and GTM strategy, with a focus on the delivery of accurate, timely, unbiased and contextual analysis as a subject matter expert
Conduct competitive trend analysis based on events and releases that shape and steer the direction of the market from a segment and region perspective
Provide actionable competitive intelligence, sales tools, training, and consultative engagement to serve the needs of the field (battlecards, whitepapers, presentations, etc.)
Deliver deal support and competitive expertise to sales teams to craft winning sales strategies
Utilize and further develop internal and external programs to gather competitive insights that drive our competitive response
Identify and inform GTM teams of real-time competitive trends through analysis and synthesize of sales data and feedback

Braze (Nasdaq: BRZE) is a leading, comprehensive customer engagement platform that powers interactions between consumers and brands they love. With Braze, global brands like Burger King, Delivery Hero, HBO Max, Mercari, and Venmo can ingest and process customer data in real time, orchestrate and optimize contextually relevant, cross-channel marketing campaigns, and continuously evolve their customer engagement strategies. And we do it at scale – last fiscal year our customers used Braze to send approximately 1.5 trillion messages to billions of monthly active users.

But we’re so much more than our platform. Although we’ve recently grown to a team of over 1,300 people, Braze still buzzes with energy, collaboration, and transparency. We value curiosity, individuality, and tenacity—as part of the team, you’ll be encouraged to take your seat at the table and create your own destiny. Our values are inspired by our employees, which means Braze is a place where you can truly be yourself. We’re growing, with a focus on building for the long term under tenured leadership and continuing to evolve for the better.

Need more proof? Braze is proudly certified as a Great Place to Work® in the U.S. and the UK. In 2022, Braze ranked #1 on Fortune’s Best Small and Medium Workplace in New York, #5 on Fortune’s Best Workplaces for Millennials in the US, and #11 on Fortune’s Best Medium Sized Workplace for Women in the UK.

You’ll find many of us at headquarters in New York City or around the world in Austin, Berlin, Chicago, London, Paris, San Francisco, Singapore, Tokyo, and Toronto.

WHAT YOU’LL DO

Conduct deep and ongoing competitive research and analysis of competitors’ products and GTM strategy, with a focus on the delivery of accurate, timely, unbiased and contextual analysis as a subject matter expert.
Conduct competitive trend analysis based on events and releases that shape and steer the direction of the market from a segment and region perspective.
Provide actionable competitive intelligence, sales tools, training, and consultative engagement to serve the needs of the field (battlecards, whitepapers, presentations, etc.).
Deliver deal support and competitive expertise to sales teams to craft winning sales strategies.
Utilize and further develop internal and external programs to gather competitive insights that drive our competitive response.
Identify and inform GTM teams of real-time competitive trends through analysis and synthesize of sales data and feedback.

WHO YOU ARE

3+ years of marketing experience in a B2B business (preferably SaaS), or as a CRM expert at a B2C company
Proven track record working collaboratively and across multiple teams and projects
2+ years of competitive intelligence and market research, product marketing, or management consulting experience
History of productive collaboration with product and sales
Exceptional written and verbal communication and presentation skills
Strong critical and analytical thinking skills
Proven ability to lead and influence cross-functional teams

For candidates based in the United States, the pay range for this position at the start of employment is expected to be between $80,000 and $103,500/year with an expected On Target Earnings (OTE) between $100,000 and $115,000/year (including bonus or commission). Your exact offer may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. In addition to cash compensation, Braze offers full- and part- time employees a comprehensive Total Rewards package that includes equity grants of restricted stock (RSUs) so that all Braze employees own a piece of our company.

WHAT WE OFFER

From comprehensive benefits to remote availability to flexible time off, we’ve got you covered so you can prioritize work-life harmony.

Competitive compensation that includes equity
Retirement and Employee Stock Purchase Plans
Flexible paid time off
Comprehensive benefit plans covering medical, dental, vision, life, and disability
Family services that include fertility benefits and equal paid parental leave
Global presence, dog-friendly offices, and remote availability
Professional development supported by formal career pathing, learning platforms, and tuition reimbursement
Community engagement opportunities throughout the year, including an annual company wide Volunteerism Week
Employee Resource Groups that provide supportive communities within Braze
Collaborative, transparent, and fun culture recognized as a Great Place to Work®

Details of these benefit plans will be provided if a candidate receives an offer of employment. Benefits may vary by location.

If you are a California resident subject to the California Consumer Privacy Act (“CCPA”), as amended by the California Privacy Rights Act (“CPRA”) which comes into effect January 1, 2023, click here to understand how Braze processes your personal information and how you can exercise your rights.

If you are located in the EU or UK visit our privacy policy to understand how Braze processes your personal information and how you can exercise your rights.

501-1,000 employees

Website

Customer engagement platform for marketing

Company Overview

Braze is committed to setting new standards in customer engagement. The company provides multi-channel marketing automations for companies to better engage with their customers.

Benefits

Competitive compensation that includes equity
Generous time off policy to balance your work and life, including paid parental leave
Competitive medical, dental, and vision coverage for you and your dependents
Collaborative, transparent, and fun loving office culture

Company Core Values

Take Your Seat At The Table - Our community welcomes and respects your unique talents and perspective
Don't Ignore Smoke - We help each other notice issues before smoke turns to fire
Shape The Future - We believe in the positive trajectory of change
Embrace Curiosity - We are explorers of details and new horizons
Seek The Truth - We combine intelligence with humility to challenge our assumptions and ask thoughtful questions
Be A Human - Each of us contributes to the Braze culture through our individuality