Full-Time

General Sales Manager

Luxury Automotive

Posted on 8/9/2025

Swickard Auto Group

Swickard Auto Group

Operates luxury automotive dealership network

Compensation Overview

$150k - $200k/yr

+ Uncapped Earning Potential

Tualatin, OR, USA

In Person

Category
Sales & Account Management (1)
Required Skills
Lead Generation
Requirements
  • Minimum 2+ years of experience as a General Sales Manager (GSM) in an automotive dealership, with a proven track record of success.
  • Prior luxury brand automotive experience is essential, demonstrating an understanding of the discerning luxury client. Mercedes-Benz experience preferred.
  • Extensive F&I experience with a strong grasp of finance, leasing, and insurance products, and proven ability to drive profitability in this department.
  • Demonstrated ability to lead, motivate, and develop high-performing sales teams.
  • Exceptional communication, negotiation, and interpersonal skills, with a polished and professional demeanor.
  • Strong business acumen and analytical skills, with the ability to interpret sales data and make strategic decisions.
  • Valid driver's license and clean driving record.
Responsibilities
  • Lead and inspire a team of sales professionals to consistently exceed targets for new and pre-owned Mercedes-Benz vehicles.
  • Develop and implement innovative sales strategies that enhance the luxury client experience and drive market share.
  • Manage the entire sales process from lead generation to vehicle delivery, ensuring a smooth and elevated experience for every customer.
  • Oversee all F&I operations, working closely with the F&I team to maximize profitability and ensure compliance.
  • Analyze market trends and competitor activities to identify opportunities for growth and improvement.
  • Recruit, train, and mentor sales and F&I staff, fostering a culture of continuous improvement and high performance.
  • Maintain stringent inventory control and merchandising standards to optimize showroom presentation and vehicle turnover.
  • Ensure strict adherence to all dealership policies, manufacturer guidelines, and relevant automotive regulations.
Desired Qualifications
  • Bachelor's degree in Business, Marketing, or a related field preferred.

Swickard Auto Group owns and operates a network of luxury car dealerships across the United States. It sells new and pre-owned luxury vehicles, and also provides parts, service, and financing at its locations. The group represents premium brands such as Mercedes-Benz, BMW, Audi, Porsche, Jaguar, Land Rover, and Lexus, among others, and grows by acquiring other dealer groups and stores in key markets. Customers interact with the group through its showrooms and service centers, with financing options available to support vehicle purchases. Compared with competitors, Swickard Auto Group emphasizes a nationwide footprint focused on luxury brands, a strategy of strategic acquisitions to expand its network, and a strong commitment to customer service and community involvement. The company's goal is to build and operate a large, nationwide network of luxury auto dealerships that provide a seamless buying, financing, and service experience for premium-brand customers.

Company Size

N/A

Company Stage

N/A

Total Funding

N/A

Headquarters

N/A

Founded

N/A

Simplify Jobs

Simplify's Take

What believers are saying

  • Expanded into Hawaii with Mercedes-Benz dealerships and service center in 2026.
  • Opened Acura of Thousand Oaks in California, targeting Los Angeles area in 2026.
  • Deployed Reynolds' Curator AI and Engagement AI across network on April 14, 2026.

What critics are saying

  • Porsche EV shift to 80% by 2030 cuts Swickard new car volume 40-60% in California, Washington.
  • California 2027 Clean Fleets mandate slashes gas luxury demand, forces EV pivots.
  • Sonic Automotive acquires Vroom assets, consolidates 10-15% Swickard share in Oregon, Washington.

What makes Swickard Auto Group unique

  • Swickard Auto Group operates 50+ luxury dealerships across California, Oregon, Washington, Alaska, Texas, and Hawaii.
  • Represents premium brands like Mercedes-Benz, BMW, Audi, Porsche, Jaguar, Land Rover, and Lexus.
  • Founded by Jeff Swickard, ex-Penske regional VP, emphasizing customer service and community involvement.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

401(k) Retirement Plan

Paid Holidays

PTO

Pet Insurance

INACTIVE