Full-Time
Senior Director of Consumer & Client Products
Consumer Products, Platform
Posted on 8/15/2025
Farther
501-1,000 employees
Personalized wealth management with data-driven guidance
No salary listed
New York, NY, USA
Hybrid
 Product (1) |
|---|
- 8+ years of product management experience with 3+ years in senior leadership roles
- Experience at a product-centric company that successfully unified multiple products into cohesive experiences (Google, Microsoft, Salesforce-style platforms)
- Strong background in platform infrastructure, marketplace development, and cross-product integration
- Deep understanding of consumer behavior, user experience design, and product-led growth strategies
- Track record of driving user adoption across multiple products and increasing cross-product engagement
- Comfortable working with APIs, data strategy, and technical implementation details
- Strong analytical and problem-solving skills with ability to make data-driven product decisions
- Design and implement cohesive user experiences across all Farther products and services (client-facing apps, advisor portals, and internal tools)
- Build and scale a marketplace of integrated financial products and services that advisors and clients can discover, access, and manage from a unified platform
- Establish platform architecture and shared services including single sign-on (SSO), unified user management, and cross-product data integration
- Define and execute comprehensive data strategy including vendor relationships, data requirements, and AI-powered feature enablement
- Drive cross-functional product initiatives and coordinate across existing product teams (Platform, Investments, Core Operations)
- Lead product strategy discussions with senior leadership and establish product development processes across the organization
- Previous experience in fintech, wealth management, or financial services technology
- Background building marketplace platforms or multi-sided platforms with integrated product offerings
- Experience with financial data vendors and market data integration
- Track record of successful product launches and scaling consumer applications
- Experience with third-party integrations and partner ecosystem development
- MBA or technical degree in Computer Science, Engineering, or related field
Farther is a financial technology company that provides personalized wealth management and financial advisory services. It targets clients who want to grow wealth for future generations by offering tailored financial planning, investment strategies, and ongoing guidance. The product works through Farther’s proprietary platform, which equips advisors with smart tools to deliver data-driven advice and proactive support. Advisors can access a wide range of public investment strategies and select alternative investments to optimize each dollar invested, while being supported by a cross-disciplinary team of experts (financial planners, estate attorneys, CPAs, insurance specialists, and more). Revenue comes from fees charged for wealth management services. Farther stands out by aligning its advisors’ incentives with clients’ interests, providing unbiased guidance, and combining advanced technology with a comprehensive, team-based advisory approach to deliver personalized financial support.
Company Size
501-1,000
Company Stage
Series C
Total Funding
$118M
Headquarters
New York City, New York
Founded
2019
Simplify's Take
What believers are saying
- Secured $72M Series C from CapitalG in 2025 to expand advisor network.
- Hired CIO Nick Panitsas in Q1 2025, growing AUM to nearly $6B.
- Added 29 premier advisors nationwide in Q1 2025, boosting recruitment momentum.
What critics are saying
- Lawsuits from wirehouse non-competes cause advisor defections and $10M+ costs.
- Wealthspire erodes multi-family office share with proven UHNW governance.
- Dominion Energy stake wipes 20-30% of holdings in utility sector meltdown.
What makes Farther unique
- Proprietary AI platform automates admin tasks, freeing advisors for client strategy.
- Launched multi-family office in 2025 led by ex-Goldman advisor Ben Seidenstein.
- Integrates human expertise with predictive tech for holistic wealth generation.
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Growth & Insights and Company News
6 month growth
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↑ 0%Farther launches multi-family office, setting a new standard for generational wealth management. * Farther has officially launched a dedicated multi-family office to provide specialized wealth management services for ultra-high-net-worth families. * The new offering integrates the firm's proprietary technology platform with bespoke advisory solutions to manage complex financial structures. * The multi-family office focuses on generational wealth transfer, estate planning, and sophisticated tax optimization strategies. * Families gain access to real-time reporting and visibility across diverse and illiquid asset classes through a centralized digital interface. * This expansion is designed to bridge the gap between traditional family office services and modern, tech-enabled wealth management. * Farther's approach incorporates philanthropic planning and family governance to ensure the long-term preservation of family legacies. * The launch follows a period of significant institutional growth and increasing demand for integrated, high-touch financial services. Knote: It's not exactly in its Family Office as-a-Service theme, but close. And if WealthTech Strategy Partners LLC know Farther, they are going to make extensive use of technology to create at least a semi-scaled product for the advisor.
Farther, a New York-based registered investment adviser, has launched a multi-family office division for ultra-high-net-worth families. The firm has hired Ben Seidenstein, former Goldman Sachs private wealth adviser who managed $1.5 billion in assets over 13 years, to lead the new unit as global head. The family office will have no minimum asset requirements, targeting entrepreneurs and builders who may experience large asset gains from liquidity events. Seidenstein said the division will differentiate itself through Farther's artificial intelligence-driven platform, avoiding the product allegiances that create conflicts at traditional institutions. Founded in 2019, Farther has grown to more than $15 billion in assets under management. The move follows similar family office launches by other large RIAs, including Summit Wealth Group and Wealthspire, capitalising on anticipated generational wealth transfers.
Farther Finance Advisors LLC acquired a new stake in Angel Oak High Yield Opportunities ETF in the second quarter valued at $35,000.
Farther Finance Advisors LLC's holdings in iShares Core MSCI Europe ETF were worth $1,325,000 at the end of the most recent reporting period.
Farther Finance Advisors LLC purchased a new stake in Tempus AI in the fourth quarter valued at approximately $34,000.