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Full-Time

Sr. Product Marketing Manager

Third-Party Demand & Partner Programs

Confirmed live in the last 24 hours

Pinterest

Pinterest

5,001-10,000 employees

Visual discovery and bookmarking platform

Consumer Software
Entertainment

Compensation Overview

$114.8k - $236kAnnually

+ Equity

Senior

San Francisco, CA, USA + 1 more

More locations: United States

In-office presence required 1-2 times per quarter.

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Sales
Marketing
Requirements
  • 5+ years of experience in digital advertising at a fast growing ad tech company, agency or digital platform
  • Deep expertise in online advertising and the broader ad tech landscape, including the various commercial models at play across the ecosystem
  • Experience working with a variety of ecosystem players, including: marketing agencies, resellers, demand side platforms (DSPs), ad exchanges, ecommerce platforms, customer data platforms
  • Familiarity with advertising APIs and feed-based advertising products
  • Experience distilling down market opportunities and insights for the purpose of defining both commercial and go-to-market strategies
  • Sharp eye for detail and proven project management and operational skills
  • Keen ability to translate complexity into simple, clear communication and approach
  • A passion for Pinterest!
Responsibilities
  • Shaping our product direction through market analysis, research and close collaboration with Product, Engineering, and Design teams
  • Defining positioning, go-to-market messaging and launch plans for new advertising solutions that unlock meaningful value for our advertisers and contribute to key growth goals
  • Assessing the capabilities and value proposition of our advertising solutions through strategic, qualitative, and quantitative analysis
  • Developing market expertise to inform business requirements for new products
  • Serving as an advocate for our customers; demonstrating broad expertise and empathy for customer pain points
  • Driving cross-functional alignment throughout the go-to-market process, tracking success metrics accordingly
  • Using data and insights to drive alignment on strategic priorities and influence our overall monetization strategy
  • Educating and inspiring internal and external teams on Pinterest’s solutions for advertisers and partners alike
  • Building close XFN partnerships across Product, Engineering, Business Development, as well as Sales, Marketing, Communications, PR and Legal
  • Developing and executing programs that drive revenue and product adoption through third-party partnerships with a wide variety of ecosystem players (e.g. 3P ad platforms, agencies, resellers, ecommerce platforms, integration partners)
  • Defining go to market strategy and influencing roadmap for partner (e.g. Agency, Reseller) integrations and tools, ensuring the right commercial models and partner marketing opportunities are in place to accelerate growth.

Pinterest is a social media platform designed for users to discover and save ideas across various interests, such as recipes, home decor, and fashion. Users can create collections of visual bookmarks, called "pins," which are organized into themed boards. The platform primarily generates revenue through advertising, offering promoted pins that appear in users' feeds and search results, targeted based on user interests and behaviors. Additionally, Pinterest earns income through affiliate marketing by driving traffic to retailers' websites. What sets Pinterest apart from its competitors is its unique visual discovery engine, which helps advertisers connect with consumers actively seeking inspiration. The goal of Pinterest is to connect users with ideas and products that inspire them.

Company Stage

IPO

Total Funding

$2.9B

Headquarters

San Francisco, California

Founded

2010

Growth & Insights
Headcount

6 month growth

13%

1 year growth

25%

2 year growth

36%
Simplify Jobs

Simplify's Take

What believers are saying

  • Pinterest's commitment to ESG initiatives, as highlighted in its 2024 Impact Report, enhances its brand reputation and appeal to socially conscious users and investors.
  • Collaborations with brands like Pacsun and the introduction of new features like video-sharing for boards indicate strong growth potential and increased user engagement.
  • The development of AI-powered advertising tools, such as personalized background generation, positions Pinterest as a leader in innovative ad solutions.

What critics are saying

  • The recent data leak incident could undermine user trust and lead to potential legal and financial repercussions.
  • The competitive landscape of social media is intense, with platforms like Instagram and TikTok potentially overshadowing Pinterest's unique offerings.

What makes Pinterest unique

  • Pinterest's visual discovery engine uniquely positions it as a platform where users actively seek inspiration, unlike other social media platforms that focus on passive content consumption.
  • The platform's targeted advertising model leverages user interests and behaviors, providing highly relevant ads that enhance user engagement and advertiser ROI.
  • Pinterest's integration of AI for background generation and video-sharing features demonstrates its commitment to innovation and staying ahead of social media trends.

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Benefits

Flexible and generous vacation and holidays

Global year-end paid company holiday closure

Comprehensive mental and physical health benefits for you and your family

Retirement plans that allow for tax savings

Fitness offerings

Personal and professional development resources

Adoption support, paid parental leave, egg freezing (in the US) and other family building benefits

Discounts and perks

Meals and snacks in the office