Full-Time

PR Manager

Confirmed live in the last 24 hours

Mindvalley

Mindvalley

501-1,000 employees

Virtual platform for personal growth and wellness

Consumer Software
Education

Senior

London, UK

Required Skills
Journalism
Marketing
Requirements
  • Bachelor's degree in communications, public relations, journalism, or a related field.
  • Minimum of 5-7 years of experience in PR, with a focus on brand management and media relations.
  • Strong understanding of media relations, including experience pitching and securing coverage with top-tier media outlets.
Responsibilities
  • Develop and implement comprehensive PR strategies to enhance the visibility and reputation of Mindvalley brand and the personal brand of the MV Founder.
  • Collaborate closely with the Founder and senior leadership to understand their vision, values, and key messages, and ensure alignment with PR initiatives.
  • Cultivate and maintain relationships with media outlets, journalists, and influencers to secure coverage for the company brand and founder across relevant platforms.
  • Proactively identify and capitalize on PR opportunities, such as speaking engagements, interviews, and thought leadership articles, to position the company and founder as industry leaders while considering potential partners and company growth opportunities.
  • Work with external agencies to create compelling press releases, media pitches, and other PR materials to effectively communicate key messages and announcements.
  • Manage media inquiries and interview requests, coordinating responses and spokesperson availability as needed.
  • Monitor media coverage and social media mentions related to the company and founder, providing regular updates and analysis to senior leadership.
  • Collaborate with internal stakeholders, including Marketing, Social Media, and Content teams, to ensure consistency of messaging and alignment of PR efforts with broader marketing initiatives.
  • Track and report on key performance indicators (KPIs) related to PR efforts, such as media impressions, sentiment analysis, and share of voice.

Mindvalley offers a life transformation platform with diverse programs, meditations, and community access, leveraging sophisticated learning technology to provide an alternative curriculum for personal growth, wellbeing, and mindfulness. The platform aims to launch a unified school for a billion people, utilizing advanced learning technology and a wide range of personal development programs and meditations.

Company Stage

Seed

Total Funding

$200.7K

Headquarters

Kuala Lumpur, Malaysia

Founded

2003

Growth & Insights
Headcount

6 month growth

0%

1 year growth

1%

2 year growth

28%