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Full-Time

Director – Media Platform and Data Strategy

Solutions Architect

Confirmed live in the last 24 hours

Publicis Groupe

Publicis Groupe

10,001+ employees

Consumer Software
Enterprise Software
Consulting

Senior, Expert

Chicago, IL, USA

Category
Strategy Consulting
Consulting
Required Skills
Communications
Marketing
Data Analysis
Requirements
  • Bachelor’s degree or higher preferred, ideally in marketing, advertising, business, marketing, technology, analytics, or equivalent
  • 7+ years of professional experience in consulting (strategy or operations), digital and advanced analytics, marketing technology, digital strategy, and buying
  • Strong attention to detail and understanding sense of urgency
  • Proven track record in establishing priorities and strategic thinking
  • Strong entrepreneurial mind-set with the drive to dig in, problem solve, and evolve solutions; comfortable providing clarity in times of ambiguity
  • Ability to cultivate relationships with technology
  • Excellent written and verbal communication skills
  • Excellent relationship building and decision making skills with the ability to think creatively
  • Proficiency in Microsoft Office Suite
Responsibilities
  • Guide and drive use of data and technology to impact media strategies for brands based on business objectives.
  • Includes collaboration across to Strategy, Investment, and Analytics to oversee the deployment and activation of marketing technologies
  • Multi-year future state visioning of existing solutions
  • Evaluate new and current data & technology partners and new approaches for greatest client impact
  • Pioneer innovative approaches & solutions to address business objectives (via custom solutions) and industry gaps (via agency product development)
  • Lead a team and leverage talents and abilities to achieve best solutions and results possible
  • Build and maintain relationships amongst internal and external stakeholders
  • Build presentations and deliver to internal partners and clients
  • Serve as the marketplace representation for Starcom’s Data Practice and its impact on client businesses
  • Understand how platform/data technologies work and offer the ability to explain technical concepts in ordinary terms (be technically savvy - understand the opportunities and limitations)
  • Communicate opportunities, learnings, and recommendations with authority and credibility
  • Developing business cases for the client to secure talent in Starcom talent and technology

Company Stage

IPO

Total Funding

N/A

Headquarters

Paris, France

Founded

N/A

Growth & Insights
Headcount

6 month growth

-3%

1 year growth

-3%

2 year growth

-3%
Simplify Jobs

Simplify's Take

What believers are saying

  • Publicis Groupe's continuous expansion through strategic acquisitions offers employees opportunities to work on cutting-edge projects and technologies.
  • The company's global reach and diverse portfolio provide a dynamic and multicultural work environment, fostering professional growth and development.
  • The appointment of a new Global CMO to unify marketing and digital transformation efforts could lead to more cohesive and innovative strategies, benefiting employees and clients alike.

What critics are saying

  • The recent decline in European revenue highlights potential vulnerabilities in the advertising market, which could impact job security and growth opportunities.
  • Frequent acquisitions may lead to integration challenges, causing disruptions and inefficiencies within the company.

What makes Publicis Groupe unique

  • Publicis Groupe's aggressive acquisition strategy, including companies like Practia, Tquila ANZ, and Tremend, significantly enhances its digital transformation and AI capabilities, setting it apart from traditional advertising firms.
  • The integration of AI and digital business transformation through Publicis Sapient AI Labs and other acquisitions positions Publicis Groupe as a leader in innovative marketing solutions.
  • Publicis Groupe's focus on expanding its Salesforce capabilities and creating the world's largest affiliate performance marketing platform through acquisitions like VIVnetworks demonstrates its commitment to comprehensive, tech-driven marketing solutions.