Full-Time

Senior Growth Marketing Manager

Posted on 5/14/2024

Bitwarden

Bitwarden

51-200 employees

Open source password manager with encryption


Senior

Remote in USA

Required Skills
Management
SEO
Marketing
Requirements
  • Passionate about growing SaaS businesses
  • Excited about technology innovation and IT security solutions
  • Detail-oriented self-starter with strong time management skills
  • Excellent creative writer and strong copy editor
  • Expert in search engine optimization (SEO)
  • Expert in data-driven A/B testing
  • Passionate about website optimization
  • Metrics-driven creative thinker
  • Experience in Product Growth or Growth Marketing for PLG and/or B2B SaaS organizations
  • Excellent organization and project management skills
  • Hungry to learn and passionate about work endeavors
  • Challenges the status quo and thinks outside the box
  • Experience in technology/SaaS startup environment
  • Experience in developing marketing materials for B2B audience
  • Experience in managing SEO and CRO
  • Experience in creating and optimizing digital growth content
  • Experience in managing multiple projects and meeting deadlines
  • Experience in managing global B2B editorial strategy
  • Experience in content management systems and marketing automation platforms
  • Experience in A/B and multivariate website tests
  • Experience in content localization
  • Strong analytical background
  • Experience collaborating cross-functionally
Responsibilities
  • Build a growth plan to drive and accelerate Bitwarden revenue
  • Develop a digital strategy and roadmap for organic search rank improvement
  • Collaborate with stakeholders to identify growth opportunities
  • Develop strategic content to generate trials and convert leads
  • Optimize existing programs and develop new programs
  • Monitor and maintain site health for user experience improvement
  • Design, manage, and interpret data-driven analysis
  • Own campaign, program, and content production
  • Manage editorial themes and localize website content
  • Champion customer growth in collaboration with other teams
  • Monitor and evaluate digital growth performance
  • Ensure materials align with Bitwarden messaging
  • Analyze and report on SEO, CRO, and content performance

Bitwarden offers an open source password manager with zero knowledge, end-to-end encryption, and compliance with various security standards, providing powerful security features and convenient access across multiple platforms for individuals, teams, and businesses. The product includes features such as Bitwarden Send for secure data transmission and offers different pricing plans for individuals, teams, and enterprises.

Company Stage

Series B

Total Funding

$100M

Headquarters

Santa Barbara, California

Founded

2015

Growth & Insights
Headcount

6 month growth

5%

1 year growth

26%

2 year growth

130%

Benefits

Work from home

Home office reimbursement

401k

20 days of PTO + 10 flexible holidays

Medical, dental, & vision

INACTIVE