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Full-Time

Staff Qualitative Product Researcher

Monetization

Posted on 9/5/2024

Pinterest

Pinterest

5,001-10,000 employees

Visual discovery and bookmarking platform

Data & Analytics
Consumer Software
AI & Machine Learning
Consumer Goods
Entertainment

Compensation Overview

$135.2k - $278kAnnually

+ Equity

Senior, Expert

San Francisco, CA, USA + 1 more

Category
Product Research
Product
Required Skills
Communications
Marketing
Product Design
Requirements
  • 5+ years experience designing and conducting end-to-end product research (from initial design and recruitment through final deliverable) as part of cross-functional product teams, ideally in the advertising, B2B or digital media space
  • Ability to toggle between owning and executing end-to-end research and leveraging insights to shape strategy and influence decision making with product leaders
  • Broad toolbox of qualitative methods and the ability to independently select and execute appropriate methods to answer different types of questions
  • Curiosity, self-awareness, humility, and a drive for growth, learning, and sharing knowledge
  • Excellent communication, collaboration, and group facilitation skills
  • Experience recruiting and conducting research with businesses or on B2B products, a plus
Responsibilities
  • Scope, prioritize, execute research using various qualitative methodologies for one or more sub areas of the monetization product
  • Identify and articulate gaps in our understanding of the monetization products they support that can (directly or indirectly) impact our products
  • Collaborates effectively with researches across Pinterest and builds strong relationships as a strategic thought partner with key senior cross functional partners (across Marketing, Product, Design, etc.) to influence strategy through insights
  • Proactively communicates and shares research findings with product and cross functional teams, leaders and other audiences (within or across orgs) in compelling, actionable and engaging ways
  • Inform and guide product decisions and strategy within the monetization space that can transcend beyond their immediate teams

Pinterest is a social media platform designed for users to discover and save ideas across various interests, such as recipes, home decor, and fashion. Users can create collections of visual bookmarks, called "pins," which are organized into themed boards. The platform primarily generates revenue through advertising, offering promoted pins that appear in users' feeds and search results, targeted based on user interests and behaviors. Additionally, Pinterest earns income through affiliate marketing by driving traffic to retailers' websites. What sets Pinterest apart from its competitors is its unique visual discovery engine, which helps advertisers connect with consumers actively seeking inspiration. The goal of Pinterest is to connect users with ideas and products that inspire them.

Company Stage

IPO

Total Funding

$2.9B

Headquarters

San Francisco, California

Founded

2010

Growth & Insights
Headcount

6 month growth

10%

1 year growth

21%

2 year growth

32%
Simplify Jobs

Simplify's Take

What believers are saying

  • Pinterest's commitment to ESG initiatives, as highlighted in its 2024 Impact Report, enhances its brand reputation and appeal to socially conscious users and investors.
  • Collaborations with brands like Pacsun and the introduction of new features like video-sharing for boards indicate strong growth potential and increased user engagement.
  • The development of AI-powered advertising tools, such as personalized background generation, positions Pinterest as a leader in innovative ad solutions.

What critics are saying

  • The recent data leak incident could undermine user trust and lead to potential legal and financial repercussions.
  • The competitive landscape of social media is intense, with platforms like Instagram and TikTok potentially overshadowing Pinterest's unique offerings.

What makes Pinterest unique

  • Pinterest's visual discovery engine uniquely positions it as a platform where users actively seek inspiration, unlike other social media platforms that focus on passive content consumption.
  • The platform's targeted advertising model leverages user interests and behaviors, providing highly relevant ads that enhance user engagement and advertiser ROI.
  • Pinterest's integration of AI for background generation and video-sharing features demonstrates its commitment to innovation and staying ahead of social media trends.

Benefits

Flexible and generous vacation and holidays

Global year-end paid company holiday closure

Comprehensive mental and physical health benefits for you and your family

Retirement plans that allow for tax savings

Fitness offerings

Personal and professional development resources

Adoption support, paid parental leave, egg freezing (in the US) and other family building benefits

Discounts and perks

Meals and snacks in the office