Full-Time

Director – Strategic Marketing and Business Analytics

Posted on 7/31/2024

Twist Bioscience

Twist Bioscience

1,001-5,000 employees

Produces synthetic DNA for biotechnology applications

Biotechnology
Healthcare

Compensation Overview

$202k - $249kAnnually

+ Bonus + Equity

Senior, Expert

Oakland, CA, USA

Field-based role in San Francisco Bay Area, CA.

Category
Business Research
Project Management
Strategy Development
Business & Strategy
Growth & Marketing
Required Skills
Market Research
Business Analytics
Data Analysis
Requirements
  • 10+ years of experience in strategic marketing within the life sciences or biotechnology industry, or in business analytics, data analysis or a related field.
  • Strong understanding of the synthetic biology market and its key applications.
  • Experience in B2B, e-commerce, and digital marketing strategies and tactics, is desired.
  • Excellent communication, collaboration, and interpersonal skills, with the ability to translate technical concepts into clear and actionable insights for all levels of the organization.
  • Strong leadership skills with the ability to motivate and inspire a team.
  • Ability to work effectively in a fast-paced, dynamic environment.
  • A passion for science and technology, and a strong desire to make a positive impact on the world.
Responsibilities
  • Lead the development and execution of a comprehensive portfolio and marketing strategy aligned with Twist Bioscience's business objectives and market opportunities.
  • Lead the product and marketing analytics function, fostering a culture of data-driven decision making and collaboration across the organization.
  • Bridge technology/product roadmaps to executive and customer facing communications.
  • Conduct in-depth market research and competitive analysis to identify new market opportunities and inform product marketing strategies.
  • Stay up-to-date on the latest marketing trends and technologies within the life sciences industry.
  • Develop and present market research and marketing reports to senior management, outlining key insights and recommendations for optimizing portfolio strategy and marketing effectiveness.
  • Conduct in-depth data analysis to identify opportunities for revenue growth, cost optimization, and process improvement.
  • Design and develop advanced analytical models and dashboards to track key business metrics, identify trends, and provide insights for optimizing performance.
  • Utilize data visualization tools to communicate complex data insights in a clear and concise manner to both technical and non-technical audiences.
  • Develop and maintain strong relationships with IT, finance, and other departments to ensure smooth data access and integration.
  • Stay up-to-date on the latest trends and technologies in business analytics and artificial intelligence.
  • Lead the development and implementation of a data governance framework to ensure data quality and security. Identify and implement new data-driven tools and technologies to enhance analytical capabilities.
  • Manage the marketing budget and identify opportunities for maximizing ROI.

Twist Bioscience specializes in creating synthetic DNA for applications in biotechnology, pharmaceuticals, and research. Their proprietary platform allows for the quick and accurate production of DNA sequences, providing clients with products like genes, oligo pools, and variant libraries. The company stands out by offering high-quality DNA at competitive prices, making them a valuable partner for academic institutions and pharmaceutical companies. Twist Bioscience aims to support advancements in personalized medicine and biotechnology through their innovative DNA synthesis solutions.

Company Stage

IPO

Total Funding

$236.5M

Headquarters

South San Francisco, California

Founded

2013

Growth & Insights
Headcount

6 month growth

0%

1 year growth

1%

2 year growth

1%
Simplify Jobs

Simplify's Take

What believers are saying

  • Growing demand for synthetic DNA in personalized medicine boosts Twist's market potential.
  • Collaboration with Absci leverages AI to accelerate antibody discovery and drug development.
  • Synthetic biology market projected to grow at 28.8% CAGR, benefiting Twist's growth.

What critics are saying

  • Increased competition from Ginkgo Bioworks may impact Twist's market share.
  • Dependency on AI technologies could pose integration and operational challenges.
  • New CIO appointment may lead to transitional challenges in IT strategy and operations.

What makes Twist Bioscience unique

  • Twist Bioscience uses a unique silicon-based DNA synthesis platform for precision and scale.
  • They offer high-quality DNA sequences at competitive prices, attracting diverse clients.
  • Their proprietary platform provides instant feedback on DNA sequence synthesis feasibility.

Help us improve and share your feedback! Did you find this helpful?

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Disability Insurance

Life Insurance

401(k) Retirement Plan

INACTIVE