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Full-Time

Manager – Data and Analysis

Posted on 7/23/2024

Publicis Groupe

Publicis Groupe

10,001+ employees

Consulting

Senior, Expert

New York, NY, USA

Category
Strategy Development
Business & Strategy
Required Skills
Marketing
Data Analysis
Google Analytics
Requirements
  • 5-7 years of experience in analytics or strategy with an advertising agency, management consulting company, or ad tech company
  • Experience managing a team
  • Strong analytical, critical thinking, and problem solving skills
  • Experience with modern statistical learning methods (regression techniques, classification models, supervised and unsupervised learning, etc.)
  • Knowledge of digital data technologies (DMPs, Google Analytics, digital pixel tracking, site tagging, etc.)
  • A four-year college degree; advanced degree is a plus
  • Passion for online advertising and emerging trends in the digital landscape
  • Ability to thrive in a fast-paced and deadline-driven environment
Responsibilities
  • Drive strategic marketing growth for clients and inspire a team of analysts and senior analysts
  • Provide and present strategic data-driven recommendations across channels to improve client decision-making and ROI
  • Build effective marketing strategies with internal partners to optimize client budgets and programs
  • Lead a team of Analysts and Senior Analysts through regular client reporting
  • Serve as a client and internal resource on industry trends and key functional areas
  • Evaluate new online and offline data opportunities
  • Foster creative thinking around data usage to solve unique business challenges
  • Collaborate with internal partners to drive cross-functional success

Company Stage

IPO

Total Funding

N/A

Headquarters

Paris, France

Founded

N/A

Growth & Insights
Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
Simplify Jobs

Simplify's Take

What believers are saying

  • Publicis Groupe's continuous expansion through strategic acquisitions offers employees opportunities to work on cutting-edge projects and technologies.
  • The company's global reach and diverse portfolio provide a dynamic and multicultural work environment, fostering professional growth and development.
  • The appointment of a new Global CMO to unify marketing and digital transformation efforts could lead to more cohesive and innovative strategies, benefiting employees and clients alike.

What critics are saying

  • The recent decline in European revenue highlights potential vulnerabilities in the advertising market, which could impact job security and growth opportunities.
  • Frequent acquisitions may lead to integration challenges, causing disruptions and inefficiencies within the company.

What makes Publicis Groupe unique

  • Publicis Groupe's aggressive acquisition strategy, including companies like Practia, Tquila ANZ, and Tremend, significantly enhances its digital transformation and AI capabilities, setting it apart from traditional advertising firms.
  • The integration of AI and digital business transformation through Publicis Sapient AI Labs and other acquisitions positions Publicis Groupe as a leader in innovative marketing solutions.
  • Publicis Groupe's focus on expanding its Salesforce capabilities and creating the world's largest affiliate performance marketing platform through acquisitions like VIVnetworks demonstrates its commitment to comprehensive, tech-driven marketing solutions.
INACTIVE