Digital Marketing Specialist

Why Merit?

At Merit Medical, our mission is to create innovative medical devices that improve lives. Our goal is to hire and develop people who want to build something special through hard work, team effort, and commitment. Together, we are making a difference in the lives of patients around the world.

DAY (United States of America)

SUMMARY OF DUTIES

Working with the Digital Marketing team, this person will focus on Merit Medical websites & digital campaigns, drafting SEO-rich content for digital channels and other day-today activities as needed. This position is focused on problem solving and using data to drive results and optimizations.

ESSENTIAL FUNCTIONS PERFORMED

1.    Work alongside Digital Marketing team members to help develop website plans, roadmap, and testing.

2.    Review and analyze Merit Medical websites for areas that can be improved and optimized
3.    Draft content for website and make updates to websites using CMS system
4.    Work with cross-functional teams to conceive, build, and execute multi-channel digital marketing programs that support the business objectives and key marketing priorities.
5.    Measure, report and analyze the performance of your efforts across channels and assess against goals (ROI and KPIs); optimize key metrics across the campaign lifecycle.
6.    Contribute and influence the innovation roadmap for digital channel technologies, functionality, and platforms that deliver against the overall business objectives and strategies. 
7.    Research and practice, stay ahead of the latest updates regarding tools, techniques, and methods, related to websites and digital channels.
8.    Assist team in identifying optimization opportunities across all digital channels such as email, social, website, ads, etc.
9.    Performs other duties, as assigned.

SUMMARY OF MINIMUM QUALIFICATIONS

•    Education and/or experience equivalent to a Bachelor’s degree in Marketing, Business or related field.
•    Five to seven years of experience in digital marketing and branding, preferably in a position owning website, lead generation, and/or CRM campaigns.
•    Experience working in a fast-paced, collaborative environment.

•    Ability to make responsible judgment calls and to deal with deadlines and changes.

•    Experience conducting site analysis and user research, applying findings to site structure.

•    Knowledge of accessibility standards and SEO best practices.

•    Knowledge of CMS platforms, responsive design, and data structures.

•    Excellent verbal communication, interpersonal and organizational skills.
•    Excellent technical writing, proofreading and editing skills.
•    Project management experience is a plus.

ESSENTIAL PHYSICAL/ENVIRONMENTAL DEMANDS

•    Lifting -- Not to exceed 50 lbs. -- local practice may apply.
•    Writing
•    Sitting
•    Standing
•    Bending
•    Visual acuity
•    Color perception
•    Depth perception
•    Reading
•    Field of vision/peripheral

COMMENTS

Infectious Control Risk Category III:

The risk category explains whether or not employees are likely to come into contact with blood or body fluids while performing their jobs.  Risk category III states employment and procedures that do not require exposure.

As an eligible Merit employee, you can expect the following:

* Multiple Shifts and Hours to choose from: Days, Swing (Eve), and Nights

* Medical/Dental & Other Insurances (eligible the first of month after 30 days)

* Low Cost Onsite Medical Clinic

* Two (2) Onsite Cafeterias

* Employee Garden | Gardening Classes

* 3 Weeks' Vacation | 1 Week Sick-Time | Paid Holidays

* 401K | Health Savings Account

To see more on our culture, go to www.merit.com/careers.

Military Veterans are encouraged to Apply.

Merit is a proud Utah Patriot Partner committed to hiring our Veterans.