Full-Time

Marketing Programs Specialist

Symmetry Software

Symmetry Software

51-200 employees

Automates payroll tax calculations via APIs

Compensation Overview

$64k - $78k/yr

Scottsdale, AZ, USA

Hybrid

On-site 2-3 days per week at Scottsdale office; hybrid work arrangement.

Category
Growth & Marketing (1)
Required Skills
Claude
HubSpot
Salesforce
Google AdWords
Asana

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Requirements
  • 3+ years in a B2B marketing role, ideally in SaaS or technology
  • Fluency with AI tools as your default way of working
  • Organized and detail-oriented, able to manage multiple tasks and deadlines across parallel workstreams
  • Reliable follow-through—you take ownership of your commitments
  • Clear communicator who works well with internal teams (Demand Gen, Product Marketing, Sales) and external partners—and who can adapt tone for different audiences, including technical readers like developers
  • Curiosity about how marketing influences not just net-new pipeline, but also customer retention and expansion revenue
  • Comfortable learning new tools quickly—a skill that matters more than ever as the AI tooling landscape evolves monthly
  • Experience with marketing automation (HubSpot or similar), including lifecycle workflows and customer segmentation
  • CRM (Salesforce or similar)
  • Events (Zoom or other webinar platforms)
  • Project management (Notion, Asana, or similar)
  • AI & Automation Tools (Claude, ChatGPT, Gumtool, Glean, or similar)
  • Developer-facing communication tools (changelog platforms, dev community tools, technical documentation systems)
Responsibilities
  • Supporting Demand Generation — New Business Acquisition: Advertising Campaigns: Coordinate LinkedIn and Google Ads campaigns targeting prospects, using AI to accelerate audience research, draft and iterate ad copy variants, analyze creative performance, and surface optimization recommendations
  • Demand Gen Campaigns & Webinars: Support the planning and execution of prospect-facing webinars and digital campaigns—registration and landing page setup, speaker coordination, Zoom management, and follow-up reporting in HubSpot—using AI to draft promotional copy, campaign briefs, and post-campaign summaries
  • Acquisition Campaign Operations: Build and maintain acquisition nurtures and lead workflows in HubSpot, using AI to personalize messaging, iterate copy, and analyze engagement
  • Supporting Product Marketing — Client & Product Communications: Client Story Activation: Activate customer stories and case studies across channels—turning each story into campaign assets, nurtures, sales enablement materials, social content, and webinar talking points. Use AI to multiply output: one story becomes a dozen distributed assets
  • Developer Release Communications: Distribute release notes and product updates to our developer persona across the channels developers actually use (in-product, email, docs, changelog, community). Use AI to translate engineering-written notes into developer-friendly communications and draft channel-specific variants
  • Lifecycle & Customer Communications: Execute customer-facing lifecycle programs in HubSpot—onboarding nurtures, feature adoption sequences, expansion campaigns, customer newsletters—using AI to personalize at scale and identify the highest-converting moments in the journey
  • Across all pillars: Project & Calendar Management: Maintain a unified marketing calendar spanning acquisition and client/product communications—using AI to draft status updates, flag conflicts and dependencies, and turn raw campaign data into clean reports for leadership. Keep prospect-facing and customer-facing messaging from colliding
Desired Qualifications
  • Advertising Campaigns experience
  • Experience with marketing automation (HubSpot or similar)
  • CRM (Salesforce or similar)
  • Events (Zoom or other webinar platforms)
  • Project Management (Notion, Asana, or similar)
  • AI & Automation Tools (Claude, ChatGPT, Gumloop, Glean, or similar)
  • Developer-facing communication tools (changelog platforms, dev community tools, technical documentation systems)

Symmetry Software provides payroll tax software and APIs that automate tax calculations and help businesses stay compliant across federal, state, and local levels. The flagship Symmetry Tax Engine computes payroll taxes and integrates with existing payroll systems via APIs, with access through subscriptions and optional premium features, plus quarterly regulatory updates. It differentiates itself with an API-first platform that delivers automated tax calculations and continual updates at all government levels, fitting businesses of any size. The company’s goal is to make payroll tax compliance simpler and more reliable by saving time, reducing risk, and ensuring accurate withholdings and filings.

Company Size

51-200

Company Stage

Acquired

Total Funding

N/A

Headquarters

Scottsdale, Arizona

Founded

1984

Get referred to Symmetry Software

See people who can refer or advise you

Simplify Jobs

Simplify's Take

What believers are saying

  • April 2026 research shows 44% of large employers still miss local minimum wages.
  • Symmetry's 2026 minimum wage finder monetizes acute compliance pain across 300 surveyed enterprises.
  • The Arbor Old Town headquarters move signals continued investment and hiring confidence in Scottsdale.

What critics are saying

  • Gusto owns Symmetry since 2021, limiting strategic independence and exit options.
  • Local wage complexity now spans 170+ jurisdictions; a single rules miss creates DOL liability.
  • AI payroll competitors can commoditize rules engines by bundling compliance into broader suites.

What makes Symmetry Software unique

  • Symmetry powers 64 million+ paychecks yearly, embedding payroll tax accuracy into platforms.
  • Its 2025 WorkBright I-9 launch expands compliance from tax calculation into onboarding.
  • The 2026 MCP server makes Symmetry the payroll compliance layer for AI agents.

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Benefits

Growth & Insights and Company News

Headcount

6 month growth

30%

1 year growth

30%

2 year growth

30%
PR Newswire
Jul 15th, 2026
Symmetry launches MCP server for payroll tax engine, bringing AI agents into payroll compliance

Symmetry has launched an MCP server for its payroll tax engine, enabling payroll teams to access real-time compliance answers through AI tools. The system uses the Model Context Protocol, an open standard that allows AI agents to call directly into Symmetry's payroll infrastructure, which processes 64 million+ employee paychecks annually. A Symmetry survey of 300 payroll professionals found 78% already use AI for payroll work, but only 45% trust it to remain accurate. The new capability addresses concerns about AI producing inaccurate tax calculations, cited as a top worry by 39% of respondents. The MCP server allows both technical and non-technical teams to determine taxes for US addresses, run pay calculations, and look up benefit limits without filing engineering tickets. It operates as a read-only interface that cannot alter payroll runs or tax rules.

Today in Business
Jun 30th, 2026
The Top Tax Compliance Software vendors according to the FeaturedCustomers Summer 2026 Customer Success Report rankings.

The Top Tax Compliance Software vendors according to the FeaturedCustomers Summer 2026 Customer Success Report rankings. FeaturedCustomers releases the Summer 2026 Tax Compliance Software Customer Success Report. COOPER CITY, FL, UNITED STATES, June 30, 2026 / EINPresswire.com / - Today FeaturedCustomers published the Summer 2026 Tax Compliance Software Customer Success Report to give prospects better insight on which Tax Compliance Software would work best for their business according to real customer references. The highest rated vendors according to the Summer 2026 Tax Compliance Software Customer Success Report are: Market Leaders - Avalara, Bright, FastSpring, Paddle, Sovos, Stripe, TaxJar, Vertex, and Zamp were given the highest "Market Leader" award. Market Leaders are vendors with a substantial customer base & market share. Market Leaders have the highest ratio of customer reference content, content quality score, and social media presence relative to company size. Top Performers - Blue dot, Canopy, CSC Corptax, Cygnet Tax, Fintua, Kintsugi, Lucanet, Numeral, and Symmetry Software were awarded "Top Performer" honors. Top Performers are vendors with significant market presence and enough customer reference content to validate their vision. Top Performers' products are highly rated by its customers but have not achieved the customer base and scale of a Market Leader relative to company size. Rising Stars - Anrok, Imperto, Localgov, LOVAT, and Quaderno were awarded the "Rising Star" honor. Rising Stars are vendors that do not have the market presence of Market Leaders or Top Performers but understand where the market is going and has disruptive technology. Rising Stars have been around long enough to establish momentum and a minimum amount of customer reference content along with a growing social presence. About the Summer 2026 Tax Compliance Software Customer Success Report: The customer success report is based on over 3,000 pieces of verified customer reference content. A vendor's overall customer success score is reached via a weighted average of their Content, Market Presence, and Company Scores. Of the vendors listed in the FeaturedCustomers' Tax Compliance Software category, 23 vendors met the minimum requirements needed to be considered for the customer success report. About FeaturedCustomers: FeaturedCustomers, the world's only customer reference platform for B2B business software and services, helps potential B2B buyers research and discover business software and services through vendor validated customer reference content such as customer testimonials, success stories, case studies, and customer videos. Every day the platform helps influence the purchasing decisions of thousands of B2B buyers in the final stages of their buying cycle from Fortune 500 companies to SMB's. For more information, visit https://www.featuredcustomers.com. Legal Disclaimer: EIN Presswire provides this news content "as is" without warranty of any kind. Today in Business do not accept any responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you have any complaints or copyright issues related to this article, kindly contact the author above.

Citybiz
Mar 30th, 2026
George Oliver's Arbor Old Town gains momentum with first leases, spec suites.

George Oliver's Arbor Old Town gains momentum with first leases, spec suites. March 30, 2026 Luxury downtown Scottsdale office destination quickly moving toward Q3 2026 completion Phoenix-based developer George Oliver, in partnership with Ascentris, is quickly advancing its redevelopment vision for Arbor Old Town, signing the project's first office leases and beginning construction on a speculative office suite collection at the Old Town Scottsdale, Arizona luxury office campus. Situated on six acres at the high profile corner of Scottsdale and Indian School roads, Arbor Old Town totals 360,000 square feet in three buildings at 4141 and 4167 N. Scottsdale Rd., and 7272 E. Indian School Rd. The project continues George Oliver's Arbor brand, established in 2022 with the company's Arbor project in downtown Tempe. At completion, it will transform a three-parcel assemblage into one of the Valley's most amenitized and innovative new office campuses. "Arbor Old Town is about creating a setting where companies can truly thrive and where every detail is intentionally designed to support productivity, wellbeing and culture," said George Oliver Founder and Managing Partner Curt Kremer. "We've approached this project with a clear point of view, honoring the character of the site's existing buildings while thoughtfully transforming them into a more dynamic, experience-driven campus. Securing our first leases and launching our spec suite collection are meaningful milestones as we move closer to delivering the full vision for Arbor Old Town." Arbor Old Town's first wave of leasing totals nearly 48,000 square feet of new commitments. This includes a 32,480-square-foot lease by Symmetry Software, a subsidiary of Gusto, the leading all-in-one platform for payroll, benefits and HR, trusted by more than 400,000 small businesses nationwide. For over 40 years, Symmetry has served as the backbone of U.S. payroll compliance infrastructure, powering accurate paycheck calculations for more than 64 million workers across the country. The campus will also be home to a 15,197-square-foot lease by a notable financial technology platform. Symmetry will relocate from its offices at Northsight in Scottsdale, establishing a new headquarters at the Arbor Old Town campus. "We built Symmetry in Scottsdale to be a place where talent and culture thrive, and our new headquarters at Arbor Old Town is the next evolution of that vision," said Symmetry Software CEO Elizabeth Oviedo. "This move reflects our commitment to our team, providing an inspiring home that matches the creative and forward-thinking culture we continue to build together." Both new Arbor Old Town tenants are slated to move in later this year, aligning with the project's anticipated Q3 2026 completion. In preparation for that delivery, George Oliver has initiated construction on 17 speculative office suites, located within the 4141 and 7272 buildings. The spec suites will range from 1,602 to 10,146 square feet, with the opportunity to combine suites for greater contiguous space. All spec suites will feature George Oliver's trademark experiential design and thoughtful placemaking, providing market-leading, move-in-ready opportunities for a range of company types and sizes. The first spec suites will deliver in the 7272 building in May, with additional suites in the 4141 building delivered in phases as the project completes. "Arbor Old Town's spec suite collection is one of this project's most exciting components, opening the door for a wide range of growing, energetic companies to access headquarters-level culture, amenities and design," said George Oliver Partner Charles Jerkovich. "The combination reflects Old Town's own mix of work, wellness and lifestyle, and positions this campus as an anchor for an evolving business landscape." Office spaces at Arbor Old Town will enjoy the project's biophilic, hospitality-forward design, where natural materials and earthy tones join with seamless indoor-outdoor connectivity. Leading amenities of the campus include: - The Garden, a landscaped central courtyard designed for both daily use and special events, featuring walking paths, lounge areas, fireplaces, a built-in stage and hanging daybeds. - The Sprig, a retrofitted Winnebago café stationed in The Garden serving food, coffee and cocktails in a relaxed outdoor setting. - The Botanist at Arbor lobby café and cocktail bar, creating a social hub within the building. - Holistic wellness center with spa-inspired locker rooms, cold plunge, sauna, yoga and meditation rooms. - Large-format conferencing and collaboration facilities, including a 160-person training room, boardroom, podcast studio and flexible breakout zones. - Game lounge with billiards, digital darts and a Trackman golf simulator. - On-site concierge services offering event coordination, workplace support and tenant engagement programming. Arbor Old Town was designed by George Oliver Design. RSG Builders is the general contractor. Bryan Taute and Spencer Nast of JLL are the exclusive leasing brokers. For more project information, visit www.arboroldtown.com. Arbor Old Town joins George Oliver's growing portfolio of design-forward office transformations, including Bond in Phoenix's Camelback Corridor, CASA in Uptown Phoenix, The Alexander and The Johnathan in downtown Chandler, and Arbor in downtown Tempe. About George Oliver George Oliver is a Phoenix-based commercial real estate company redefining the office through design, hospitality and experience. The firm specializes in transforming existing buildings into thoughtfully curated workplaces that help companies perform at a higher level, enhancing culture, strengthening connection and supporting employee wellbeing. With a focus on placemaking and a hospitality-driven approach to service, George Oliver creates environments where people want to be and businesses can thrive. Its growing portfolio of award-winning projects across Phoenix, Chandler, Scottsdale, Austin and Denver continues to set a new standard for modern office environments. Learn more at www.georgeoliver.com. About Ascentris Ascentris is a real estate private equity firm based in Denver, Colorado that manages a series of fully discretionary institutional vehicles targeting value-add, core-plus, and core investments across the major property types and geographic regions within the United States. Since 2003, Ascentris' management team has relied on an investment philosophy and organizational structure for the purposes of getting its investors to opportunities ahead of the market and providing an unmatched level of service, transparency, and accountability. Ascentris is a privately held and management-owned SEC-registered investment adviser that maintains an unwavering commitment to put its investors' needs first. Being a registered Investment Advisor with the SEC does not imply any level of skill or training. Additional information is available at Ascentris.com.

PR Newswire
Sep 6th, 2022
American Payroll Association Celebrates Payroll, Offers Free Paycheck And Scholarships During National Payroll Week

SAN ANTONIO, Sept. 6, 2022 /PRNewswire/ -- The American Payroll Association is celebrating payroll professionals and offering scholarship opportunities, paycheck maximizing tips, and a chance to win an extra paycheck during National Payroll Week®, September 5-9. National Payroll Week recognizes the contributions of America's 150 million workers and the payroll professionals who ensure they're paid accurately and on-time, every time. "For National Payroll Week we celebrate payroll and its tremendous impact on our country," said APA Executive Director, Dan Maddux. "The partnership of America's workers, government agencies, and payroll professionals creates the very foundations of the American way of life."

TechRseries
Aug 12th, 2022
Symmetry Software LLC launches notification service, Webhooks by Symmetry

Symmetry Software has launched a new notification service, Webhooks by Symmetry, that enables modern fintech applications to stay updated with critical payroll tax updates.