Director – Growth
Posted on 3/27/2023
INACTIVE
Vidyard

201-500 employees

Video messaging and hosting for sales engagement
Company Overview
Vidyard is a leading company in the field of video messaging, hosting, and buyer engagement solutions, catering to the evolving needs of modern sales and marketing. The company's culture is centered on customer satisfaction, as evidenced by their commitment to transforming buyer engagement and the positive feedback from their users. Their competitive advantage lies in their specialized focus on video solutions, which are increasingly crucial in today's digital marketing landscape.
Data & Analytics

Company Stage

Series C

Total Funding

$150.8M

Founded

2011

Headquarters

Kitchener, Canada

Growth & Insights
Headcount

6 month growth

-23%

1 year growth

-27%

2 year growth

-37%
Locations
Canada • Remote
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Sales
Marketing
Data Analysis
Requirements
  • 4+ years' experience at the Director level
  • 8+ years' experience leading major growth initiatives across consumer or direct-to-customer business products, with a proven track record of delivering user value
  • You are product-minded with the ability to take rough themes and big ideas and turn them into a roadmap of features, experiments, and research with minimal guidance. You have experience in a PLG environment with a proven track record of driving user acquisition, retention and engagement within a product experience
  • You operate with a data-informed and experiment-driven style to optimize for learning. You can design, run, and interpret experiments and A/B tests
  • You are user and customer obsessed, understand the user psychology, have deep customer empathy and passion for driving long-term value for the customer
  • You are an excellent communicator, whether working with executives, cross-functional partners, external stakeholders or when mentoring peers
  • You have an ownership mentality; from what we build, how we operate to how we market. You are accountable for driving business impact in an experiment-driven product culture. You say what you'll do and do what you say and hold your team to the same standard
  • Competitive pay
  • Comprehensive, flexible benefits on day one*
  • Wellness allowance to spend on what's important to you
  • Flexible hours + unlimited vacation + programs to support travel while working, enabling you to live your best life
  • Access to Inkblot, a digital mental health platform + $1,500/person/year for mental health coverage*
  • Allowance to support your ongoing growth and development
  • Parental leave top-up
  • Paid volunteer hours
  • Employee resource groups to empower and drive change at Vidyard and in our communities
  • RRSP match*
  • Stock options
  • Flexible holiday program
Responsibilities
  • Collaborate with senior executives and cross-functional teams, including product, marketing, sales, data analytics and engineering, to develop and implement growth strategies that align with the company's goals and objectives
  • Identify and prioritize growth opportunities within the product and implement rapid, focused experimentation and learning to drive self-service revenue, reduce customer acquisition costs and improve long-term value to our customers
  • Conduct user research and analyze data to identify user needs, behaviours and opportunities to accelerate the growth of our self-service business, helping connect users to the value that Vidyard brings to their business
  • Foster an innovative and experimental mindset throughout the team and organization
  • Build, mentor and enable the team to successfully deliver on objectives, continuously improve against growth competencies, and achieve their career objectives