Full-Time

Product Marketing Manager

RV&Campground

Confirmed live in the last 24 hours

Storable

Storable

501-1,000 employees

Technology solutions for self-storage facilities

Enterprise Software
Real Estate

Compensation Overview

$100k - $140kAnnually

Senior

Newport Beach, CA, USA + 1 more

More locations: Remote in USA

Primarily remote; hybrid option available in Costa Mesa, CA.

Category
Product Marketing
Product
Required Skills
Product Management
Data Analysis
Requirements
  • 5 years of relevant technology experience across product marketing, product management, strategic consulting, or product operations, with at least 3 years in product marketing.
  • Proven experience managing product operations responsibilities, such as documentation and customer communications.
  • Exceptional writing, public speaking, and presentation-building skills.
  • Strong ability to simplify complex concepts.
  • Proven ability to manage multiple concurrent workstreams under tight deadlines.
  • Strong interpersonal and teamwork skills, with a bias for action.
  • Willingness to travel up to 10%; visiting customers, prospects, and partners may be required.
Responsibilities
  • Work closely with Product Management and our customer base to shape the RV and Campground products to drive market adoption.
  • Design strategies to integrate the RV and Campground products into the broader Storable brand without negatively impacting churn or bookings growth.
  • Develop and execute comprehensive marketing plans that align with business goals and drive awareness, adoption, and retention of our RV and Campground products to include enablement documentation and training, and launch materials for the sales and client success teams.
  • Establish a deep understanding of the target personas necessary to drive bookings and continued product adoption.
  • Collaborate with stakeholders across product, sales, and marketing to design and execute the GTM strategy, continuously iterating based on market feedback and bookings results.
  • Identify competitive and alternative offerings in the market and assess their strengths and weaknesses. Develop a strategy to succeed against the competition to include battlecards, sales enablement and training materials.
  • Partner with Product Management to create and maintain clear, accurate, and accessible help articles, release notes, and product documentation that support customer adoption and satisfaction.
  • Manage crisis communication plans, ensuring timely and effective internal and external messaging during unexpected product incidents or outages.
  • Own the execution and quality control of customer-facing communication for product updates, including release notifications and critical announcements.
  • Work collaboratively with cross-functional teams, including product management, sales, customer success, and finance, to align marketing initiatives with overall business objectives.
  • Analyze market data, customer insights, and campaign performance metrics to assess marketing effectiveness, identify areas for improvement, and make data-driven decisions.
  • Collaborate closely with Product Managers to understand product features, benefits, and competitive advantages, building compelling launch strategies for new features.
  • Create high-quality marketing collateral, including slide decks, one-pagers, ebooks, videos, and webinars, ensuring consistency in messaging and branding.
  • Contribute to field enablement efforts, including live and recorded training, product demos, and value-based documentation.
  • Collaborate with other Product Marketing team members to craft and optimize multi-product solution packages.
Desired Qualifications
  • Knowledge of the RV and Campground space is a plus.
  • Experience with pricing and packaging strategies is a plus.
  • Crisis communication experience is highly desirable.
  • Proven ability to lead cross-functional projects without formal authority.

Storable provides technology solutions specifically designed for the self-storage industry, which is valued at $38 billion. Their products include facility management software, websites, marketing tools, search aggregators, tenant insurance tools, and payment processing services. These tools help self-storage facility owners and operators streamline their daily operations and enhance business growth. Storable stands out from competitors by having a diverse team with a wide range of backgrounds and experiences, which contributes to their success and creativity in product development. Their goal is to empower over 25,000 storage facilities worldwide, from large operations to small businesses, by providing them with effective technology that improves their management and operational efficiency.

Company Stage

Acquired

Total Funding

$10M

Headquarters

Austin, Texas

Founded

2019

Growth & Insights
Headcount

6 month growth

0%

1 year growth

-1%

2 year growth

4%
Simplify Jobs

Simplify's Take

What believers are saying

  • Storable's acquisition of Newbook expands its reach into RV parks and campgrounds.
  • AI-driven analytics enhance Storable's predictive maintenance and operational efficiency.
  • Storable's expansion in India supports ambitious growth and increased R&D capabilities.

What critics are saying

  • Integration challenges with Newbook could disrupt Storable's operations.
  • Expansion in India may face regulatory and cultural integration hurdles.
  • Focus on environmental targets may divert resources from core operations.

What makes Storable unique

  • Storable offers an integrated platform combining management, marketing, and insurance solutions.
  • Storable's Insured-To-Value technology is unique in the self-storage market.
  • Storable's commitment to sustainability aligns with the 1.5°C climate target.

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Benefits

Health, dental, & vision insurance

Life & disability insurance

HSA & FSA

Parental leave

Flexible work hours

Remote work option

PTO

401(k) with company match

Performance bonus

Professional development