Full-Time

Principal Product Marketing Manager

Posted on 5/31/2024

Circle

Circle

1,001-5,000 employees

Provides regulated digital currency USDC

Financial Services
Crypto & Web3

Compensation Overview

$175k - $225kAnnually

+ Bonus + Equity

Senior

Remote in USA

Required Skills
Sales
Marketing
Requirements
  • 7+ years of relevant experience in Product Marketing or combination of Marketing, Product, Communications, Sales or related field
  • Strong written and verbal communication skills
  • Experience developing messaging, positioning, and segmentation
  • Experience developing sales collateral (pitch decks, brochures, case studies, etc.)
  • Experience marketing complex technical and/or financial solutions
  • Highly independent and motivated to go deep in the tech and learn
  • Passion for building and mastering complex technical concepts while connecting back to the bigger picture
  • Direct experience in crypto/blockchain/Web3 and/or strong knowledge of the ecosystem (Preferred)
Responsibilities
  • Develop actionable insights to drive GTM strategy including competitive analysis and customer needs analysis
  • Create GTM plans for priority market segments and work with cross-functional partners in Product, Marketing and Business Development to coordinate execution
  • Build collateral for the client-facing teams to help them pitch Circle to prospects (e.g. decks, webpages, webinars, case studies, etc.)
  • Act as the audience and messaging expert for your market segments to help Marketing and Communications teams develop effective campaigns

Circle offers USDC, a regulated digital currency that enables near-instant, near-zero cost settlements and fully programmable capabilities, facilitating over $1.4 trillion in transactions. The main technologies/methods used include public blockchains for payments and financial applications.

Company Stage

Seed

Total Funding

$1.2B

Headquarters

null, null

Founded

2013

Growth & Insights
Headcount

6 month growth

1%

1 year growth

21%

2 year growth

67%

Benefits

Paid time off - We offer flexible paid time off — take what you need as long as it works with you and your team, and all Circle employees get mobile phone and home office reimbursements.

Health coverage - No matter where you live, we offer a market competitive suite of benefits. Enroll in health, dental, vision, disability, and life insurances, and Circle covers some or all of the premiums.

Invested in your future - All U.S. full-time and part-time employees enjoy 401(k) and pensions (with 4% company match if you contribute 5% or more), and share Circle’s success via company equity awards.

Learning & development - Your individual growth and development is important to us and we provide the resources to help you grow your career while at Circle.

INACTIVE