Full-Time

Senior Manager

Commercial Strategy, Healthcare Provider Market

Posted on 10/30/2025

IMO Health

IMO Health

501-1,000 employees

Healthcare data enablement and vocabulary licensing

Compensation Overview

$130k - $165k/yr

Remote in USA

Remote

Category
Business & Strategy (2)
,
Requirements
  • 7+ years of experience in product commercialization, go-to-market strategy, product marketing, or commercial strategy within healthcare or health tech
  • Bachelor’s degree required; advanced degree or relevant certifications preferred
  • Deep understanding of the provider market, including knowledge of EHR systems, physician practices, and health system purchasing drivers
  • Proven ability to develop and execute go-to-market strategies, including pricing, packaging, and competitive analysis for healthcare products
  • Strong analytical skills with experience in market sizing (TAM/SAM), pricing strategy, and commercial viability assessments
  • Excellent communication skills, with the ability to adapt between analytical, product, and commercial stakeholders
  • High level of independence, adaptability, and initiative in fast-paced environments
  • Comfortable navigating multiple stakeholder perspectives and adapting communication style accordingly
  • Background in consulting or strategy roles is preferred, especially in settings that required business case development and executive-level storytelling
Responsibilities
  • Develop Commercial Strategies: Lead the development of commercialization strategies for new and existing provider-focused products, aligning with product roadmaps and business objectives
  • Market Analysis and Positioning: Analyze market opportunities including TAM, SAM, buyer personas, and competitive dynamics to guide pricing, packaging, and positioning decisions
  • Go-to-Market Planning: Design and implement detailed GTM plans, ensuring alignment across product, growth, and channel teams to drive adoption and deliver measurable value
  • Sales Enablement: Create compelling value propositions, messaging frameworks, and enablement tools that equip growth teams and partner success directors to communicate product impact effectively
  • Cross-Functional Collaboration: Collaborate with product, growth, and channel teams to execute go-to-market plans that drive adoption and deliver value to customers
  • Stakeholder Communication: Effectively communicate commercial insights and strategy to internal teams, including product, growth, and sales, ensuring alignment and enabling informed decision-making
  • Independent Leadership: Serve as an independent contributor and trusted partner across teams, working without direct reports but with strong cross-functional influence
Desired Qualifications
  • Advanced degree or relevant certifications preferred
  • Background in consulting or strategy roles is preferred, especially in settings that required business case development and executive-level storytelling

IMO Health provides healthcare data enablement by licensing and managing medical vocabularies and clinical data tools that ensure data integrity and quality. Its clinical data intelligence solutions organize point-of-care information using comprehensive medical terminology and AI, and are embedded in EHR systems and other healthcare applications. This helps clinicians have clearer problem lists, streamlined charting, better patient documentation, and improved data analytics. The company differentiates itself by focusing on authoritative vocabularies and standardized data to ensure consistent, machine-readable information across care settings, serving hospitals, clinics, and other providers through partnerships with medical societies and government entities, with the goal of improving clinician experience, billing efficiency, and smart clinical decisions.

Company Size

501-1,000

Company Stage

N/A

Total Funding

N/A

Headquarters

Harrisburg, Pennsylvania

Founded

1994

Simplify Jobs

Simplify's Take

What believers are saying

  • THL's 2024 acquisition fuels AI product development and market expansion.
  • IMO Studio cloud platform scales data quality for terminologies and code sets.
  • GraphQL API access accelerates AI apps in ambient documentation and revenue cycles.

What critics are saying

  • Epic internalizes terminology, eroding 40% revenue within 18 months.
  • Google Cloud Healthcare AI bundles semantics, undercutting licensing in 12 months.
  • CMS ICD-11 adoption weakens coding justification, slashing demand by 2028.

What makes IMO Health unique

  • Pioneered clinical interface terminology in 1995, foundational in all major US EHRs.
  • Clinical Knowledge Graph processes 12 billion annual transactions from 4,500 providers.
  • Human-in-the-loop AI ensures clinical precision across EHRs like Epic and Cerner.

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Benefits

Hybrid Work Options

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

3%
Modern Healthcare
Jan 6th, 2025
Quick Take with IMO Health CEO Ann Barnes

IMO Health was recognized as a winner in both the data analytics and healthcare IT categories for the 2024 Best in Business Awards program.

PR Newswire
Dec 10th, 2024
Imo Health Wins 2024 Modern Healthcare Best In Business Awards For Data Analytics And Healthcare It

CHICAGO, Dec. 10, 2024 /PRNewswire/ -- Intelligent Medical Objects, LLC (IMO Health) proudly received two 2024 Best in Business Awards in the categories of data analytics and healthcare IT. These accolades, presented by Modern Healthcare on Dec. 9, 2024, celebrate the company's dedication to transforming healthcare through best-in-class terminology, accountable clinical AI, and cutting-edge solutions. Launched this year, the Best in Business Awards recognize the vital role healthcare suppliers, vendors, and partners play in advancing innovation, efficiency, and excellence across the industry. Modern Healthcare's rigorous judging process evaluates nominees on measurable outcomes, customer focus, and the ability to drive meaningful change in healthcare delivery

The Gazelle News
Oct 24th, 2023
How Uzodimma Restored Hope in Imo Health Sector - Medical Professionals

She added that, through a strategic partnership with the World Health Organization, the Governor created and implemented the Imo Health Insurance Programme.

Health IT Outcomes
Apr 17th, 2023
Intelligent Medical Objects Launches Cloud-Based Platform For Clinical Terminologies, Code Sets, And Data Quality

Intelligent Medical Objects (IMO), a healthcare data enablement company today announced the launch of IMO Studio, a cloud-based platform that enables a holistic data quality strategy for healthcare organizations.

ACG
Mar 31st, 2022
THL acquires Intelligent Medical Objects, Inc.

Thomas H. Lee Partners (THL) announced it reached an agreement to acquire Intelligent Medical Objects, a healthcare data and software company, from growth investor Warburg Pincus.

INACTIVE