Full-Time
Marketing Ops Lead
Confirmed live in the last 24 hours
Coalition
501-1,000 employees
Active insurance and cybersecurity risk management
Compensation Overview
$150k - $180k/yr
Senior, Expert
Remote in USA
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- Bachelor's Degree is required
- 7+ years of marketing operations experience at a fast-growing company
- 2+ years of management experience
- Experience operating marketing automation systems (e.g. Marketo), with a strong understanding of downstream integration with CRM (i.e. Salesforce), plus other tools
- Proficiency in data analysis/visualization tools (Looker) is a plus
- Excellent project management and communication skills
- Strong analytical skills and business acumen
- Proficiency in analyzing, setting priorities, and solving complex problems effectively
- Exceptional verbal and written communication skills
- Outstanding work ethic and sense of ownership and accountability
- Obsessive attention to detail
- Comfort with change in a fast-paced startup environment
- Define the Marketing Operations roadmap, lead adoption, and review operational processes to drive accountability for Coalition’s overall go-to-market success
- Own Coalition’s marketing tech stack; manage the strategy, evaluation, strategic implementation, and maintenance of tools and technologies. Marketo and SFDC experience required.
- Lead a marketing ops team that is passionate about high quality results and collaborates cross-functionally with business and sales operations.
- Monitor and maintain data integrity and health within marketing systems of record. Manage, grow, and audit marketing database to power analytics, contact and account augmentation, and drive targeting and segmentation work
- Support the execution of marketing campaigns by driving coordination across various marketing functions. Own the systems and processes related to Coalition’s buyer's journey through campaign management.
- Define lead management and scoring criteria and operationalize the process through marketing automation systems. Collaborate with Marketing and Sales Operations to ensure an efficient and comprehensive lead routing process
- Oversee the evolution of measurement framework to measure marketing effectiveness, campaign execution, and spend allocation decisions. Work with cross-organization teams to develop analytics and build visibility across program performance
- Proficiency in data analysis/visualization tools (Looker) is a plus
Coalition provides Active Insurance, which combines insurance coverage with cybersecurity tools to help businesses prevent digital risks. Their products are designed to assist companies in managing and reducing the chances of cyber attacks. Coalition offers its services to policyholders in the U.S., U.K., Canada, and Australia, working with top global insurers and its own insurance carrier. A key feature of Coalition is its cyber risk management platform, Coalition Control, which delivers automated cyber alerts, expert guidance, and third-party risk management. Additionally, Coalition Security Labs focuses on research and education in cybersecurity, providing valuable insights to help businesses and the wider security community understand and respond to cyber threats.
Company Size
501-1,000
Company Stage
Series F
Total Funding
$770M
Headquarters
San Francisco, California
Founded
2017
Simplify's Take
What believers are saying
- Rising cyber threats increase demand for Coalition's cyber insurance products.
- Recent $250 million funding round supports expansion and innovation efforts.
- Acquisition of Jumbo enhances Coalition's cybersecurity capabilities and market reach.
What critics are saying
- Increased competition from companies like Hawk AI in cybersecurity tools.
- Integration challenges from acquiring Jumbo may divert focus from core operations.
- Regulatory challenges from acquiring an insurance carrier could increase compliance costs.
What makes Coalition unique
- Coalition is the first Active Insurance provider focusing on digital risk prevention.
- Combines insurance with cybersecurity tools for comprehensive cyber risk management.
- Offers global cybersecurity solutions with a focus on proactive threat mitigation.
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Benefits
Enjoy a highly fulfilling, mission-driven culture
Health, dental, and vision benefits for you and your family
Life insurance and disability benefits
Paid parental leave
401(k) plan
Wellness and commuter benefits
Flexible working hours
Open vacation days
We embrace distributed work; some benefits will vary by location
You are an owner. We offer stock options to each of our employees
Growth & Insights and Company News
6 month growth
↑ 0%1 year growth
↑ 0%2 year growth
↑ 1%Fraud and money laundering prevention provider Hawk has raised $56 million in new funding. The Germany-based company says its Series C round, announced Tuesday (April 8), will help it finance further product innovation and fuel expansion efforts, especially in the U.S. “Hawk enables banks to move beyond the traditional rules-based approach to anti-money laundering and fraud,” the company said in a news release. “Traditional systems create significant problems for compliance teams, including huge volumes of false positive alerts that need to be reviewed, which in turn leads to staffing challenges and costs.”
Coalition, the world's first Active Insurance provider designed to prevent digital risk before it strikes, today announced a new $30 million equity in
Jumbo is being acquired
Coalition completed its Series F funding round in June, adding $250 million from Allianz X, Valor Equity Partners, Kinetic Partners and existing investors.
Munich, January 26, 2023 – Hawk AI, Germany’s leading provider of anti-money laundering (AML) and fraud prevention technology for banks and payment companies, announced $17M in Series B financing to accelerate product development and global expansion.