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Full-Time

Associate Director

Data Intelligence

Confirmed live in the last 24 hours

Publicis Groupe

Publicis Groupe

10,001+ employees

Consumer Software
Enterprise Software
Consulting

Senior, Expert

Chicago, IL, USA

Category
Data Science
Data Analysis
Data & Analytics
Required Skills
Power BI
R
SQL
Tableau
Marketing
Looker
Data Analysis
Google Analytics
Requirements
  • 6+ years of previous experience in a marketing analytics or business intelligence role, including experience managing direct reports.
  • Hands-on experience or working knowledge of data visualization and analytic dashboard development with Tableau (preferred), Domo, Power BI, Shiny, Looker, or other platforms.
  • Hands-on experience or working knowledge of SQL, R, SAS, SPSS, or any other advanced analytics software, tools or languages.
  • Hands-on experience with site analytics suites, Google Analytics, Adobe Analytics/SiteCatalyst.
  • Excellent communicator & collaborator between multiple client and internal teams.
  • Willingness to dive in and conduct analyses across various data sources to find insights and provide actionable recommendations to client and internal teams.
  • Ability to lead a small team of analysts to construct, execute, and analyze measurement plans.
Responsibilities
  • Able to systematically identify key issues and objectives to prioritize for internal and client needs and gain necessary buy-in
  • Shows thought leadership in bringing new, innovative, or different methods of elevating a client's 1) marketing goals or 2) data sophistication and maturity.
  • Understands how frameworks and analyses drive overall client business strategy
  • Effectively able to guide strategy and issue resolution using clear, thoughtful communication
  • Commands client audiences and turns presentations into a constructive dialogue
  • Considered a compelling, organized, and energetic presenter
  • Cultivates discussion on a broad base of topics and promotes junior team members to speak up appropriately
  • Frequently leads internal and client discussions, showing ability to pivot as needed
  • Able to structure and prepare well written, logical sections of different styles of deliverables without guidance
  • Uses clear, concise writing to communicate a compelling story
  • Able to synthesize complex analytical approaches / findings articulately and concisely
  • Seen as a key client partner by junior clients
  • Helps clients see beyond current projects to longer-term opportunities
  • Proactively keeps the client 'in the loop' on industry trends and recommends projects based on those trends
  • Displays professional, articulate, and mature presence in all aspects of client relationship building
  • Understands how to document and respond to client feedback and recognizes when to escalate issues or push back on a client
  • Able to gain client buy-in to new projects
  • Understands and articulates client strategy
  • Sensitive to client needs and concerns and acts in the clients' best interest
  • Teaches team to have sensitivity to client business issues
  • Shows mastery of data tools and platforms and techniques
  • Ensures statistical concepts are built into appropriate projects, with appropriate code reviews where applicable
  • Understands when advanced analytic resources / methods are needed
  • Able to manage/execute vendor assessments
  • Proposes and develops strategic outlines to learning agendas / measurement plans
  • Oversees program implementation effectively, ensuring measurement goals are met and KPIs are effectively captured
  • Able to see long-term implications of insights and recommendations across several channels
  • Guides junior team members to build foundational reports, understand data implications, and presentations highlight relevant results and proposed actions

Company Stage

IPO

Total Funding

N/A

Headquarters

Paris, France

Founded

N/A

Growth & Insights
Headcount

6 month growth

-3%

1 year growth

-3%

2 year growth

-3%
Simplify Jobs

Simplify's Take

What believers are saying

  • Publicis Groupe's continuous expansion through strategic acquisitions offers employees opportunities to work on cutting-edge projects and technologies.
  • The company's global reach and diverse portfolio provide a dynamic and multicultural work environment, fostering professional growth and development.
  • The appointment of a new Global CMO to unify marketing and digital transformation efforts could lead to more cohesive and innovative strategies, benefiting employees and clients alike.

What critics are saying

  • The recent decline in European revenue highlights potential vulnerabilities in the advertising market, which could impact job security and growth opportunities.
  • Frequent acquisitions may lead to integration challenges, causing disruptions and inefficiencies within the company.

What makes Publicis Groupe unique

  • Publicis Groupe's aggressive acquisition strategy, including companies like Practia, Tquila ANZ, and Tremend, significantly enhances its digital transformation and AI capabilities, setting it apart from traditional advertising firms.
  • The integration of AI and digital business transformation through Publicis Sapient AI Labs and other acquisitions positions Publicis Groupe as a leader in innovative marketing solutions.
  • Publicis Groupe's focus on expanding its Salesforce capabilities and creating the world's largest affiliate performance marketing platform through acquisitions like VIVnetworks demonstrates its commitment to comprehensive, tech-driven marketing solutions.