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Full-Time

Customer Marketing Manager

Posted on 7/5/2024

Percona

Percona

201-500 employees

Open-source database software and services provider

Consulting
Enterprise Software

Junior

Remote in Canada

Category
Growth Marketing
Growth & Marketing
Required Skills
Hubspot
Salesforce
Marketing
Requirements
  • 2 years of experience working in a marketing or customer-facing role for a B2B SaaS company
  • Strong with Salesforce and Marketing Automation tools (Hubspot)
  • Pro at data segmentation, measurement, and interpretation
  • Experience creating and executing marketing campaigns and programs that drive customer engagement and advocacy
  • Understanding of customer full-cycle
Responsibilities
  • Develop and execute integrated and relevant marketing plans, campaigns, content, presentations, and other resources
  • Work with stakeholders to map current and potential member journeys and touchpoints
  • Customize content and messaging to engage clients and prospects
  • Track customer outcomes, reporting and trend analysis
  • Deliver cross-channel personalized experiences for customers

Percona specializes in open-source database software and services, focusing on systems like MySQL, PostgreSQL, and MongoDB. The company enhances these databases to improve their speed and reliability, catering to a diverse clientele that includes small startups and large enterprises across various sectors such as technology, finance, and e-commerce. Percona's business model combines free open-source software with paid services, offering enhanced versions of popular databases and tools like Percona Monitoring and Management (PMM) for performance monitoring. Their revenue primarily comes from consulting services that optimize database performance, managed services for database management, and support services for troubleshooting. Percona aims to be a key partner for organizations that depend on effective data management.

Company Stage

N/A

Total Funding

$972.7K

Headquarters

Pleasanton, California

Founded

2006

Growth & Insights
Headcount

6 month growth

-3%

1 year growth

-3%

2 year growth

-2%
Simplify Jobs

Simplify's Take

What believers are saying

  • The appointment of Liz Warner as CTO, with her extensive experience in organizational transformation, signals strong leadership and potential for innovative growth.
  • Percona's continuous development of new features, such as automated major version upgrades and encryption enhancements, demonstrates their commitment to staying ahead in the database management market.
  • Their global client base of over 3,000 businesses indicates a robust and scalable business model with significant market penetration.

What critics are saying

  • The open-source nature of Percona's software could lead to challenges in monetization and competition from other free solutions.
  • Rapid technological advancements and the need for constant innovation may strain resources and impact long-term sustainability.

What makes Percona unique

  • Percona's focus on open-source database solutions, including enhanced versions of MySQL, PostgreSQL, and MongoDB, sets it apart from competitors who may rely on proprietary software.
  • Their free Percona Monitoring and Management (PMM) tool provides added value to clients, distinguishing them from other service providers who may charge for similar functionalities.
  • Percona's expertise in database optimization and reliability, combined with their comprehensive support and consulting services, makes them a go-to partner for businesses of all sizes.
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