INACTIVE
Full-Time
Head of SEO
One-stop shop insurance marketplace
Data & Analytics
Financial Services
Senior
Remote in USA + 2 more
Required Skills
Communications
SEO
Mergers & Acquisitions (M&A)
Marketing
Looker
Data Analysis
Requirements
- You have 8+ years of experience running SEO teams to drive revenue via SEO and content marketing; consumer-facing YMYL experience strongly preferred
- You have a proven track record of scaling an engaged organic SEO audience beyond 1MM+ monthly visitors
- You're a thoughtful manager with a history of successfully building and leading high-performing teams; you've developed and inspired people while preparing them for future roles, setting performance expectations, and instilling a values-based team culture
- You have a competitive drive and a sense of urgency, creativity, and curiosity for how we can continue to outperform the competition in SEO
- You're collaborative, diplomatic, and humble, with outstanding written and verbal communication skills; you thrive working cross-functionally
- You're heavily involved in the SEO community and stay up-to-date on the latest trends and thought leadership
- You're fluent with major SEO tools and platforms; our current stack includes Semrush, Ahrefs, Google Search Console, Looker Studio, Screaming Frog, Lighthouse, Lumar/DeepCrawl, Majestic
Responsibilities
- Develop, manage, and evolve our SEO strategy, roadmap, and vision to meaningfully grow our audience
- Develop and clearly articulate business cases for investment, tying outcomes to measurable KPIs including revenue and customer acquisition
- Own responsibility for developing SEO product and technical priorities, working with our dedicated content product team to prioritize the product roadmap and balance organic growth with excellent user experience
- Partner closely with editorial leadership to develop and refine SEO content strategy for both new and existing content
- Own SEO performance, dashboards, and data from other platforms, and use insights to inform future strategy and priorities
- Lead, mentor, and motivate a best-in-class team of SEO specialists, providing them with both an inspiring vision and clear performance goals
Desired Qualifications
- You have deep experience across SEO disciplines, including on-page SEO, off-page SEO, technical SEO, and analytics; experience with local SEO is a plus
PolicyGenius' mission is to help people get insurance right by making it easy for them to understand their options, compare quotes, and buy a policy, all in one place. The company combines cutting-edge tools with the expertise of real licensed agents to help you protect your family, property, and finances with confidence.
Company Stage
Series E
Total Funding
$276.1M
Headquarters
Topeka, Kansas
Founded
2014
Growth & Insights
Headcount
6 month growth
↓ -15%1 year growth
↓ -24%2 year growth
↓ -45%Benefits
Time away
Health, dental, vision, life, & short-term disability insurance
401k
Work setup stipend
Paid parental leave
Dog-friendly office
Company lunches
Trivia nights
INACTIVE