Full-Time

Product Marketing Consultant

Insurance Market Development

Posted on 11/8/2024

TransUnion

TransUnion

5,001-10,000 employees

Fintech
Financial Services

Compensation Overview

$70.3k - $112.2kAnnually

+ Bonus Incentives

Mid

Chester, PA, USA + 4 more

More locations: Chicago, IL, USA | Alpharetta, GA, USA | Reston, VA, USA | New York, NY, USA

Hybrid position requiring in-person attendance for a minimum of two days a week.

Category
Product Marketing
Product
Required Skills
Market Research
Product Management
PowerPoint/Keynote/Slides
Requirements
  • BA / BS degree in Marketing, Business Administration, or a related field
  • 4+ years of demonstrated skills in product marketing, product management, sales enablement or market research roles with a B2B focus
  • Excellent project management and organizational skills with ability to lead, manage, and prioritize multiple projects simultaneously
  • Demonstrated experience and success in developing high-performing sales engagement content and programs to ensure salesforce effectiveness
  • Ability to work independently and collaboratively in a fast-paced, matrixed environment with aptitude to learn and adapt quickly
  • Exceptional content development skills with an ability to communicate complex concepts in a compelling and logical way
  • Excellent communication and public speaking skills with ability to communicate across all levels of an organization
  • Experience working across functional areas of a business, including but not limited to Product Management, Strategy, Sales, Product Marketing, Marketing Communications, etc.
  • Fluent in Microsoft Office suite (e.g. Excel, PowerPoint, Word) including exceptional PowerPoint skills with demonstrated ability to tell a story visually
Responsibilities
  • Establish yourself as an expert in the value proposition of all solutions sold into the insurance market, solution line categories include marketing, risk and underwriting, fraud, contact center, claims investigations, cyber, and advanced analytics
  • Serve as the go-to-market lead, managing projects that support in-market solutions and newly developed solutions, forming a cross-functional team of partners to establish product messaging and positioning that addresses our customers’ biggest challenges and differentiates TransUnion in the highly competitive insurance solutions market
  • Drive customer engagement through active sales enablement by developing both internal and external sales tools that support the selling process, including customer presentations, sales training, product sheets, case studies, etc.
  • Collaborate with Product Marketing and Product Management partners across the matrix to translate global solutions messaging into our local insurance market identifying insurance-specific value prop and use cases
  • Provide product positioning support to Corporate Marketing Communications
  • Establish working relationships with key stakeholder teams, including but not limited to, Product Marketing, Product Management, Market Planning, Marketing Communications, and Sales
  • Establish and track key performance indicators to measure go-to-market success and sales enablement effectiveness

Company Stage

IPO

Total Funding

$3.9M

Headquarters

Chicago, Illinois

Founded

1968

Simplify Jobs

Simplify's Take

What believers are saying

  • TransUnion's stake in Truework taps into the growing demand for employment verification.
  • Investment in SatSure positions TransUnion in the expanding agricultural finance sector.
  • Neustar acquisition strengthens TransUnion's data and identity verification services.

What critics are saying

  • Integration challenges may arise from the Neustar acquisition due to differing corporate cultures.
  • Investment in SatSure is risky due to the agricultural sector's volatility.
  • Regulatory hurdles may slow down TransUnion's financial inclusion efforts with Bud.

What makes TransUnion unique

  • TransUnion's investment in SatSure enhances its data analytics with earth observation capabilities.
  • The acquisition of Neustar diversifies TransUnion's services beyond core credit reporting.
  • TransUnion's strategic investment in Bud supports financial inclusion through innovative technology.

Help us improve and share your feedback! Did you find this helpful?

INACTIVE