Sr. Digital Storyteller
Posted on 8/30/2023
Golden Hippo

201-500 employees

Direct-to-consumer marketing company
Company Overview
Golden Hippo’s mission is to deliver the best in health, wellness, beauty, and pet products to people all over the world. The company is a leader in direct-to-consumer marketing that works with doctors to industry-leading experts to develop the best-in-class products that set new industry standards for quality, efficacy, and innovation.
Canoga Park, Los Angeles, CA, USA
Experience Level
Desired Skills
Content & Writing
  • Exceptional non-fiction storytelling skills (ie broadcast journalism, documentary filmmaking)
  • Exceptional copywriting skills
  • Mastery of on-set creative leadership
  • Ability to formulate strategies on how to market health and wellness products in fresh, creative and different ways
  • Deep understanding of digital mediums
  • A highly creative self-starter who can work both independently and collaborate well with different teams
  • Ability to work in a fast-paced and ever-changing environment
  • Management and mentorship experience with evidence of success
  • 5-7 years writing & directing in a visual medium
  • 8-10 years experience writing & directing in a visual medium, ideally with some advertising/marketing experience. Management experience, preferred
  • Bachelor's Degree in Writing, Film, or a related field, preferred
  • The safety of our candidates is our highest priority. When looking for a job, please be aware of cyber criminals, fake domains, and fraudulent job offers. Golden Hippo recruiters will only contact applicants from our official company e-mail domain, ([email protected]) or through our internal Applicant Tracking System, Greenhouse. In addition, Golden Hippo recruiters will never text you,send you checks, or ask you to disclose personal financial details. If you receive any suspicious communications regarding an open position or a job offer, please contact Golden Hippo directly at [email protected] to verify its validity
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  • Oversee the creative execution of short-form and long-form marketing videos using a data-driven, test-and-learn approach across the entire project lifecycle, from ideation to testing and optimization
  • Conceptualize new angles, write scripts, oversee on-set execution, and supervise editors on final edits and deliveries to media buying team(s)
  • Conduct documentary-style, on-camera interviews that elicit pithy compelling responses from brand “gurus” and customers (ie testimonials) and other on-camera talent
  • Work with videographers to gather video assets (i.e. identify needed video cover, set-up locations and direct videographers to shoot b-roll)
  • Analyze performance data, and use data to create incremental video optimizations that scale
  • Become specialized in at least one brand and/or multiple offers and own Storyteller's creative contributions to those brands/offers
  • Informally mentor/manage a junior story producer and improve their creative output
  • Own communications between Storytellers and external stakeholders regarding testing pipeline and prioritization for offers you own
  • Regularly report on brand/offers performance to ACD and/or CD