Paid Social Executive

About Us

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning performance marketing and data and technology. Fuelled by a deep understanding of consumer behaviour, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com

Role Description

Advertising investment across social platforms such as Meta, TikTok, Snapchat, Reddit, and Pinterest continues to grow year on year, making Paid Social a critical and fast-evolving channel for Nike.

Reporting to the Paid Social Director and Paid Social Managers, the Paid Social Executive will play a key role in supporting the delivery of high-impact, performance-driven campaigns that connect Nike with athletes and consumers in EMEA. The ideal candidate will bring a strong passion for social media, a curiosity for emerging technologies, and a deep interest in the ever-evolving digital landscape.

The right candidate will have excellent numeracy, written, and oral communication skills and the ability to demonstrate keen attention to detail. General enthusiasm and a can-do attitude are a must.

The Paid Social Executive will be responsible for activities including data gathering for reporting, creating and delivering paid social media campaigns, communicating between local markets to secure alignment, presenting campaign results to clients, and more.

Key Responsibilities

• Operate within Ad Management Platforms to build and activate paid social campaigns across Instagram, Twitter, Snapchat and Pinterest.
• Manage internal trackers to monitor campaign setups, pacing, and finance checks that are completed and up to date.
• Demonstrate the ability to self-manage, and be efficient at completing a variety of tasks to a high standard within set deadlines.
• Follow and facilitate fast-moving campaigns, working with clients, local leads and media owners to secure regional activations for the brand.
• Demonstrate a strong understanding of clients’ accounts to identify trends or issues in order to raise them with the wider team
• Monitor clients’ campaigns and ensure performance tracking documents are updated regularly.
• Produce detailed and accurate client reports and combine market insights to produce client-facing executive summaries.
• Optimise client campaigns to achieve KPIs.

Systems and Financial:

• Ensure policy and procedure are followed at each stage of the project.
• Adhere to quality assurance policies and administration.
• Ensure all documentation is sent to the Paid Social Management for review.
• Communicate regularly with the Paid Social Management.
• Ensure internal timekeeping and budget tracking software is updated regularly.

Desired Skills & Experience

• Confident Communicator: Someone who is able to easily reach out and lead conversations with media owners and clients, as well as having excellent written and verbal communication skills.
• Analytical skillset: Proven experience in drawing actionable insights from data sets to optimise campaigns and improve performance.
• Time Managementis mandatory for this role. We need a candidate who has proven experience in managing multiple tasks of varying volume by set deadlines. They should also be able to organise their time to manage ad-hoc queries on top of this.
• Proactivity: Looking for someone who has a willingness to learn, seek out new products/opportunities and implement them.
• Process Driven: Looking for someone who is able to align with processes across the account but also tease out areas for improvement and manage these to better develop the account.
• Attention to detail: Due to the volume of activity that runs across the account from a UK and EU perspective attention to detail is paramount, particularly across reporting and implementations tasks

Desirable but not necessary:

• Multimarket communication: Experience working with different teams across multiple markets is preferable but not mandatory.
• Awareness of Paid Social Dashboards is preferable. Experience in buying across social platforms is a bonus but not necessary.
• Familiarity with Microsoft Office Excel and its reporting functions (including basic formulas and pivot tables) is desirable.

Employee Transparency

At IPG Mediabrands, we celebrate differences and believe this makes us stronger. IPG Mediabrands are an equal-opportunity employer committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law.

THE Perks

We aim to provide all our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency. When you join us, we want to make sure you feel valued – and that you are rewarded for your fantastic work. So, we also offer a range of benefits: 

• Flexi–leave, with 25 days annual leave to be taken as the minimum. In addition to your holiday entitlement, the office usually closes between Christmas & New Year
• Free breakfast and free lunch 
• Early finish Fridays
• Core Hours (Mon-Thurs, flexible start/finish times)  
• Retail discounts
• Electric vehicle salary sacrifice car scheme
• Wellbeing programme, including Headspace & flu jabs
• Interest-free season ticket loan
• Paid time off for Volunteering 
• Group Income Protection 
• Life Assurance 
• Private Medical Insurance or Health Cash Plan (dependent on level) 
• Group Personal Pension Plan with matched contributions from 3-6% 
• Generous Parental Leave & Pay  
• Independent mortgage advice 
• Financial education 
• Employee Assistance Programme 
• Free eye tests 
• Flexible benefits including Dental, Travel insurance, Cycle to Work, Gym Discounts and many more!