Full-Time
Marketing Specialist
Mindlance
1,001-5,000 employees
No salary listed
Wilton, CT, USA
In Person
Category
 Growth & Marketing (1) |
|---|
Required Skills
Market Research
Sales
Nielsen
Forecasting
Product Management
Marketing
Data Analysis
Requirements
- 2-3 years successful marketing/product management experience, with at least 1 year in the United States
- Experience with IRI and/or Nielsen database (IRI preferred)
- Demonstrated understanding of consumer health care environment in the United States
- Demonstrated strong leadership, negotiation and project management skills
- Ability to work well with broad range of individuals/personalities; team player; high energy
- Excellent analytical, communication, creativity and organization/planning skills
- Education: BA required
Responsibilities
- Assist in development of brand tactics as part of Annual Planning Process and in-year execution against brand financial targets (promotions, professional marketing, PR, interactive/digital marketing, market research, etc.) in collaboration with BI team members and external agencies/vendors ultimately ensuring effective implementation
- Continuously review and analyze product and market performance (use of IRI and Tracking Data), competitive intelligence, market research to assess the business and the resulting direction, and identify key growth opportunities and hurdles facing the brand; ensure development of appropriate action and contingency plans (development of competitive 'attack/defend' strategies)
- Inform and aid in risk management associated with marketing material development by working within and helping driving the MLR process
- Partner with Trade Marketing/Sales to further develop brand plans against key retailer needs
- Forecast and monitor Gross and Net Sales for the brand to ensure brand contributions are in line with corporate expectations
- Assist in managing the brand DP budget ensuring it is in line with brand DP targets and subsequent profit targets
- Assist in managing key operational flows with brand (art approvals, MLR, AMT, Drug Information, forecast of key promotional SKUs, displays, SKU management)
- Monitor key consumer trends in market to identify growth opportunities for brand
Desired Qualifications
- MBA preferred
- OTC/Healthcare experience preferred
Company Size
1,001-5,000
Company Stage
N/A
Total Funding
N/A
Headquarters
Union City, New Jersey
Founded
1999
Simplify's Take
What believers are saying
- Skuad investment pivots into high-margin fintech payroll automation.
- EMEA, APAC, LATAM expansion captures emerging contingent workforce demand.
- CyberSN partnership creates one-stop cybersecurity talent solutions.
What critics are saying
- Payoneer acquired Skuad in 2024, wiping out Mindlance's investment.
- Payoneer uses Skuad to compete directly in global payroll services.
- Payoneer integration failures damage Mindlance's staffing client reputation.
What makes Mindlance unique
- MBE certification secures government contracts and ESG procurement advantages.
- Clinical research staffing targets high-margin talent shortage sectors.
- Acquisition of Quintrix expands specialized workforce solutions offerings.
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People at Mindlance who can refer or advise you
Benefits
Health Insurance
401(k) Retirement Plan
Remote Work Options
Company News
On Deck
Jun 9th, 2023
Check out Skuad on Radar. Radar is a new platform that curates the best fundraising announcements of the day.
DealStreetAsia
Apr 8th, 2022
Singapore-domiciled digital payroll platform Skuad has raised $5 million in a Series A funding round from Mindlance, show recent filings by the company to Singapore’s Accounting Corporate and Regulatory Authority (Acra).