Full-Time

Branded Events Director

Posted on 7/13/2024

Future Publishing

Future Publishing

1,001-5,000 employees

Digital media and publishing company

Compensation Overview

$120k - $130kAnnually

+ Bonus

Senior, Expert

New York, NY, USA

Hybrid role requiring three days in the office and two days from home.

Category
General Marketing
Growth & Marketing
Required Skills
Sales
Management
Marketing
Requirements
  • Bachelor's degree in marketing, communications, event management, or a related field (or equivalent degree).
  • 8+ years proven experience as an events producer or similar role within a media company, advertising agency, brand or event production company.
  • Strong project management skills with the ability to manage multiple events simultaneously.
  • Excellent communication, organizational, time management and interpersonal skills.
  • Ability to both work independently and be a team player.
  • Ability to thrive in a fast paced environment with competing priorities.
  • Creative mindset with the ability to develop innovative event concepts.
  • Strong negotiation and vendor management abilities.
  • Proficiency in event management software and tools.
  • Flexibility to work irregular hours and travel as required for events.
Responsibilities
  • Lead end-to-end event management, including overarching strategy, budgeting, timeline creation, venue selection, vendor management, logistics coordination, guest experience, and on-site supervision. Ensure all elements of the event are delivered flawlessly, within budget, and on schedule.
  • Collaborate with marketing and creative teams, sellers, editors and other stakeholders to develop event concepts, themes, and messaging that align with clients' brand identities and advertising campaigns. Contribute creative ideas and solutions to enhance the overall event experience.
  • Collaborate with crossfunctional teams to ideate, concept, develop, and produce tentpole events for brands including Marie Claire and Who What Wear.
  • Source, negotiate contracts, and manage relationships with external vendors, including event production companies, photographers, florists, audio-visual teams, caterers, transportation providers, and other event-related suppliers. Coordinate vendor deliverables and ensure quality control throughout the event planning process.
  • Stay up-to-date with the latest event technologies, trends, and industry best practices. Utilize innovative event technologies and digital platforms to enhance event experiences and amplify clients' advertising messages.
  • Work closely with cross-functional teams, including account managers, marketing teams, influencer team, graphic designers, freelancers and production agencies, to ensure seamless integration of advertiser marketing campaigns with event activations. Collaborate effectively to deliver cohesive and impactful client solutions.
  • Work with sales, integrated marketing, and client solutions teams to ensure effective and positive communication with advertising clients.
  • Identify potential risks and develop contingency plans to mitigate them. Conduct thorough risk assessments for venues, activities, and logistics to ensure the safety of attendees, compliance with regulations, and protection of client assets.
  • Analyze event success metrics, attendee feedback, and social and editorial coverage. Provide post-event reports, identifying areas of improvement and opportunities for future events.

Future Publishing creates and distributes digital media and publishing content across various platforms, including websites and magazines. Their products include high-quality articles, magazines, and digital content that connect audiences with their interests. The company generates revenue through advertising, subscriptions, e-commerce, and affiliate marketing, allowing them to attract advertisers and provide valuable content to readers. Future Publishing stands out from competitors by focusing on sustainable growth and making a positive societal impact while fostering collaboration and open communication within their team. Their goal is to engage audiences and serve their communities effectively through their diverse range of brands.

Company Size

1,001-5,000

Company Stage

IPO

Total Funding

$175.5M

Headquarters

Bath, United Kingdom

Founded

1985

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Simplify's Take

What believers are saying

  • Increased demand for niche content boosts Future plc's audience and revenue potential.
  • Growth in digital advertising spend enhances Future plc's advertising revenue streams.
  • Expansion of e-commerce in media platforms offers new revenue opportunities for Future plc.

What critics are saying

  • Leadership instability may lead to strategic uncertainty and affect investor confidence.
  • Future's new adtech brand Elevate faces competition from established players like Google.
  • Concerns over content control arise from Future's partnership with OpenAI for ChatGPT.

What makes Future Publishing unique

  • Future plc integrates AI in content creation, enhancing user engagement and personalization.
  • The company offers a diverse portfolio of over 180 publications and digital platforms.
  • Future plc's strategic partnership with OpenAI enriches its content library significantly.

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Benefits

Unlimited Paid Time Off

Performance Bonus

Mental Health Support

Employee Stock Purchase Plan

Hybrid Work Options

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