Full-Time
Live Stream Manager
TikTok Shop
DNAM Brands
Vertical fashion house: design, manufacture, distribution
No salary listed
Beverly Hills, CA, USA
In Person
 Growth & Marketing (1) |
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- The candidate must have 2–5 years of experience in live commerce, social commerce, or digital content; TikTok Shop experience is strongly preferred.
- The candidate must understand the TikTok Shop ecosystem and live-selling best practices.
- The candidate must have experience managing creators, influencers, or live hosts.
- The candidate must demonstrate the ability to drive revenue through TikTok or social-commerce channels.
- The candidate must have strong content, pacing, and audience-engagement instincts.
- The candidate must be able to operate independently, take ownership, work in ambiguous environments, and make real-time decisions.
- The candidate must have strong analytical skills and be able to track and improve conversion, average order value, and engagement metrics.
- The candidate must have strong organizational and time-management skills.
- The candidate must have strong communication skills and be able to collaborate cross-functionally.
- Own the end-to-end live-commerce strategy for TikTok Shop.
- Plan, schedule, and execute live streams across multiple brands.
- Identify, recruit, and manage creators and hosts for live selling.
- Select and merchandise products based on trends, inventory, and performance data.
- Monitor live performance in real time and adjust tactics to maximize conversion.
- Analyze post-stream performance and optimize future streams.
- Partner with Marketing to align live streams with campaigns and product drops.
- Collaborate with Operations to ensure inventory readiness and fulfillment alignment.
- Stay up to date on TikTok trends, features, and algorithm changes.
- Build repeatable processes and playbooks to scale TikTok live commerce.
- Partner with Marketing, Merchandising, and Operations to align product, messaging, and timing for live-stream performance.
- TikTok Shop experience is strongly preferred.
DNAM Brands designs, manufactures, and distributes apparel and accessories for men, women, and children, including private-label programs and a broad portfolio of licensed brands. It runs in-house design, product development, sampling, and production, plus licensing program management, with a global logistics network that handles inventory, shipping, and delivery to retailers and consumers. Its vertical integration and its mix of over 20 licenses, along with 15 international distributors and a direct-to-consumer arm, help it control quality and speed from concept to delivery. Its goal is to connect fashion labels to a worldwide retail network through end-to-end brand building, manufacturing, and distribution that supports scalable growth and consistent quality.
Company Size
N/A
Company Stage
N/A
Total Funding
N/A
Headquarters
N/A
Founded
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Simplify's Take
What believers are saying
- DNAM updated its site on May 3, 2026, signaling active commercial operations.
- July 2026 postings show continued product development and e-commerce investment.
- Von Dutch Ranch launch momentum supports near-term merchandising and wholesale sell-in.
What critics are saying
- Inactive July 2026 roles suggest hiring instability and slower execution across e-commerce teams.
- A 2013 DNAM licensing fight with Lindsay Lohan shows license-friction and royalty exposure.
- Fashion licensing is fragile; losing Von Dutch or Ed Hardy would cut leverage quickly.
What makes DNAM Brands unique
- DNAM Brands runs design, manufacturing, sampling, and distribution in-house across three continents.
- It controls over 20 licenses, including Von Dutch, Ed Hardy, and Kendall + Kylie.
- Its private-label plus licensing model reaches wholesale, DTC, and international distributors.
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